PennLive is seeking a creative, digitally savvy Social Media Creator to enhance our Pittsburgh Food & Drink content.Â
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This part-time position is ideal for a self-starter who understands how to tell compelling stories across platforms and can translate our journalism into engaging, social-first content social-first content that drives loyalty for readers, viewers and listeners.
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The ideal candidate will create and publish content tailored for Facebook, Instagram, TikTok and YouTube, helping expand PennLive’s reach and deepen audience engagement.Â
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This includes producing social media cards, vertical video, short-form explainers and other platform-native content that complements and elevates our coverage both in western PA and across the nation.
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We’re looking for someone with a strong sense of visual storytelling and experience using design tools to create eye-catching graphics and videos. The right candidate will be proactive, creative and tuned into social trends, with the ability to move quickly on consumable topics.
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Responsibilities include collaborating with reporters and editors, identifying content opportunities, optimizing posts for each platform and tracking performance to inform future strategy.Â
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The pay rate for this position is $25.00 per hour. This is a part-time, temporary position for up to six months.
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This job requires reliable transportation to meet with sources or cover events.
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Our ideal candidate will have the following:
- Bachelor’s degree in journalism, communications, or a related field or equivalent experience
- A minimum of two years of relevant experience in social media presence and engagement
- Proven experience building, maintaining and engaging audiences on social media platforms
- Understanding of social media platforms and knowledge of their application for news
- Deep interest in local news and knowledge of content trends
- Working knowledge of analytics reporting suites for websites and social media
- Ability to work independently, including remotely, and to prioritize tasks
- Demonstrated writing and organizational skills
- Comfort working across written, visual and audio platforms.
- Tech-savvy at the content level; experience with animated gifs, manipulating photos, producing and editing video a plus
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