Business Development Executive

EchoPark Speedway | Sales & Corporate Partnerships | Full-Time

About EchoPark Speedway

EchoPark Speedway, formerly Atlanta Motor Speedway, is an 850-acre motorsports and entertainment venue in Hampton, Georgia, and one of the flagship properties of Speedway Motorsports. The track hosts two NASCAR Cup Series race weekends each year along with a full calendar of racing, driving experiences, and large-scale events. In 2025, the speedway entered a new era under the EchoPark name through a multi-year partnership with EchoPark Automotive.

The Opportunity

The Business Development Executive sells the full range of EchoPark Speedway's corporate revenue opportunities: sponsorships and partnership marketing, premium hospitality and suites, corporate events, group tickets, signage, advertising and digital out of home media. You will own the full cycle, from prospecting and building a qualified pipeline to shaping customized proposals from available speedway inventory, closing new business and growing and renewing existing partners. This is a relationship-driven, revenue-carrying role for someone who can turn a company's marketing goals into a partnership that delivers and keep it delivering season after season.

What You Will Do

Present, sell, and execute the full inventory: sponsorship and partnership marketing solutions, premium suites and hospitality packages, corporate events, group ticket sales, signage, advertising, event display space, and facility rentals.
Build and work a pipeline of local, regional, and national prospects by researching, prospecting, setting appointments, and qualifying companies whose goals the speedway can help achieve.
Develop and present customized partnership packages built from available speedway inventory and tailored to each client's business objectives.
Carry opportunities from first meeting to signature: deliver sales presentations, negotiate, and close within approved terms.
Grow revenue from existing partners through renewals, upsells, and new value-added opportunities.
Retain partners through excellent service and on-site activation, making sure what was sold gets delivered.
Act as the day-to-day relationship owner, understanding each partner's business and curating options that drive retention and renewal.
Meet and exceed sales targets for the season and for each major event.
Collaborate with EchoPark Speedway and Speedway Motorsports sales, marketing, and service teams on strategies for new and renewal business.
Keep sales activity, pipeline, forecasts, and records current in Salesforce, along with commission and expense reporting.
Be on-site for all major events, race weekends, and other events as needed.

What You Bring

5 years of business development or sales experience, with a track record of meeting or exceeding revenue targets.
Experience in sports, entertainment, sponsorship or media sales preferred.
Demonstrated success building and maintaining long-term corporate client relationships.
Strong prospecting, presentation, negotiation, and closing skills, in person and virtual.
Disciplined pipeline management and comfort with CRM systems; Salesforce experience preferred.
Financial acumen: an understanding of pricing, margins and how a deal is structured.
Resilience, self-motivation, and follow-through across many accounts at once, without close supervision.
Ability to collaborate across Marketing, Finance, and Legal to close and service partners.
Strong verbal and written communication, active listening, and adaptability across client personalities and industries.
Proficiency with Microsoft Office (Outlook, Word, Excel, PowerPoint).

Travel & Schedule

Based on-site at EchoPark Speedway in Hampton, Georgia.
Standard business hours, generally Monday through Friday, with evening, weekend, and holiday work required around race weekends, client entertainment, and industry events.
Regular travel by car and air, including multi-day trips; a valid driver's license is required.
Seasonal workload, with heavier demand during peak sales periods and the event calendar.

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