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Performance Media Buyer

GLOBAL HEALING CENTER, LLC
Posted 5 days ago, valid for 7 days
Location

Houston, TX 77055, US

Salary

Competitive

Contract type

Full Time

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Sonic Summary

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  • We are seeking a Performance Media Buyer with 3–5 years of hands-on media buying experience to manage paid media campaigns for two distinct brands.
  • The role involves executing performance-driven campaigns across platforms such as Google, Meta, Microsoft, and Pinterest, while managing a budget of $100K+/month.
  • Candidates should have a proven track record of scaling product-oriented businesses from startup to over $100M in revenue and should be proficient in using MTA and MMM tools like Northbeam and Prescient.
  • Responsibilities include optimizing campaigns, adjusting bids and budgets, and maintaining tracking infrastructure for accurate measurement and reporting.
  • The position offers a competitive salary, commensurate with experience, and provides an opportunity to work in a dynamic environment focused on growth and international expansion.

Description

We're hiring a Performance Media Buyer to own day-to-day execution across paid media for 2 distinct brands. You'll be the hands-on implementation engine behind our growth strategy, translating insights from our Senior Growth Specialist into precise, well-tracked, performance-driven campaigns across Google, Meta, Microsoft, Pinterest, and other platforms.

This is a builder's seat. You'll make daily bid, budget, and creative shifts informed by both our MTA (Northbeam) and MMM (Prescient) tools, and you'll be trusted to move budget where the data points. If you've scaled brands from the startup phase through eight figures and you live inside ad platforms, you'll feel at home here.


Responsibilities:

  • Plan, launch, and optimize paid media campaigns across Google Ads, Meta Ads, Microsoft Ads, Pinterest Ads, and emerging platforms as needed
  • Manage daily budget shifts, bid adjustments, and audience/creative testing across four unique brands, each with its own positioning, margin profile, and growth stage
  • Translate strategic direction from the Senior Growth Specialist into executional roadmaps and live campaigns
  • Use Northbeam (MTA) and Prescient (MMM) in tandem to inform daily decisions, knowing when to trust each signal and when to triangulate
  • Build, audit, and maintain tracking infrastructure: pixels, GTM containers, GA4 events, Shopify feed reports, and UTM hygiene across every campaign
  • Manage manual bidding strategies where appropriate and identify when to leverage automated bidding to scale efficiently
  • Own platform-level reporting and surface actionable insights, and compare them with third-party analytics toolsΒ 
  • Support international expansion efforts for product-oriented brands, including feed localization and market-specific bidding strategy

Requirements

  • 3–5 years of hands-on media buying experience, ideally agency-side, managing multiple brands simultaneously
  • Demonstrated experience managing $100K+/month in ad spend (preferably across multiple platforms concurrently)
  • Track record of scaling product-oriented businesses from startup through $100M+ in revenue
  • Deep proficiency across Google Ads, Meta Ads, Microsoft Ads, Pinterest Ads, (strong preference for candidates with experience on additional platforms)
  • Strong working knowledge of Northbeam or comparable MTA tools and Prescient or comparable MMM tools, and a clear point of view on how to use them together
  • Fluent in tracking and measurement: pixel implementation, Google Tag Manager, GA4, Shopify feeds, and the why behind UTM tracking
  • Experience with international selling for e-commerce/product brands
  • Comfortable with manual bidding strategies and confident shifting between manual and automated approaches based on account stage
  • Sharp prioritization instincts, you can manage brands without skipping a beat



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