Back to search
Who is Taco Bell?
Taco Bell was born and raised in California and has been around since 1962. We went from selling everyone’s favorite Crunchy Tacos on the West Coast to a global brand with 7,500+ restaurants, 350 franchise organizations, that serve 42+ million fans each week around the globe. We’re not only the largest Mexican-inspired quick service brand (QSR) in the world, we’re also part of the biggest restaurant group in the world: Yum! Brands.
Much of our fan love and authentic connection with our communities are rooted in being rebels with a cause. From ensuring we use high quality, sustainable ingredients to elevating restaurant technology in ways that hasn’t been done before… we will continue to be inclusive, bold, challenge the status quo and push industry boundaries.
We’re a company that celebrates and advocates for different, has bold self-expression, strives for a better future, and brings the fun while we’re at it. We fuel our culture with real people who bring unique experiences. We inspire and enable our teams and the world to Live Más.
At Taco Bell, we’re Cultural Rebels. Want to join in on the passion-fueled fun? Learn more about the career below.
About the Job:
The Sr. Solutions Architect plays a critical role in operationalizing Taco Bell’s data‑driven marketing and loyalty ecosystem — ensuring consistent data flow, reliable activation, and technical enablement across all customer engagement channels.
This role bridges key capability gaps between Data Engineering, Marketing Operations, and AI Enablement by designing scalable solutions across the Customer Data Platform (CDP), Customer Engagement Platform (Braze), AI Decisioning (OfferFit/Braze AI Decisioning), and Loyalty Platform (Byte/Marigold). As both a strategic architect and hands‑on technical contributor, this position defines integration standards, governance, and activation frameworks while supporting day‑to‑day campaign and loyalty offer execution at scale.
The Day-to-Day:
Design and maintain end‑to‑end architecture connecting Taco Bell’s CDP, Customer Engagement, AI Decisioning, and Loyalty platforms to support personalized engagement and activation at scale.
Define and document integration standards (APIs, event schemas, data contracts, identity and consent signals), ensuring data quality, interoperability, and compliance.
Partner with Engineering teams (Mobile, Middleware, Data Engineering, and Quality Engineering) to translate solution designs into reliable implementations—owning the design/enablement layer while Engineering owns performance, reliability, and delivery.
Serve as a hands‑on technical SME for CRM and Loyalty activation (email, push, in‑app, SMS, offer constructs): data mapping, segmentation logic, connected content, QA/UAT, scheduling readiness, and post‑deployment learnings.
Establish governance standards for data definitions, taxonomy, and campaign enablement patterns to reduce ambiguity, improve reuse, and accelerate delivery across squads and partners.
Enable personalization and automation by supporting decisioning logic and AI Agent workflows (e.g., QA and Composition Agents) that improve campaign quality and marketing efficiency.
Lead cross‑functional alignment with Lifecycle Marketing, Loyalty, Analytics/BI, and vendor partners (Braze, OfferFit, Stitch, etc.) to unblock delivery and improve platform maturity.
Coach and mentor junior team members; may manage 1–2 direct reports depending on team needs and operating model.
Is This You?
Bachelor’s degree in Computer Science, Information Systems, Business, Marketing, or a related field (or equivalent experience).
7+ years of experience in marketing technology architecture, customer data integration, digital solutions design, and/or CRM/lifecycle marketing operations within a complex enterprise environment.
Hands‑on expertise with Customer Engagement Platforms (Braze preferred), including segmentation, orchestration workflows (Canvas), Content Cards/In‑App Messages, and channel execution patterns.
Working knowledge of CDP architecture, API/middleware integration patterns, identity and consent management, and data governance practices.
Experience supporting AI decisioning/personalization workflows and translating models/decisioning outputs into activation-ready payloads.
Proven ability to manage multiple concurrent initiatives and deliver in a fast‑paced, cross‑functional environment with high attention to detail.
Strong communication and documentation skills with the ability to simplify complex architectures for technical and non‑technical stakeholders.
Work-Hard, Play-Hard:
Hybrid work schedule and year-round flex day Friday
Onsite childcare through Bright Horizons
Onsite dining center and game room (yes, there is a Taco Bell inside the building)
Onsite dry cleaning, laundry services, carwash,
Onsite gym with fitness classes and personal trainer sessions
Up to 4 weeks of vacation per year plus holidays and time off for volunteering
Tuition reimbursement and education benefits
Generous parental leave for all new parents and adoption assistance program
401(k) with a 6% matching contribution from Yum! Brands with immediate vesting
Comprehensive medical & dental including prescription drug benefits and 100% preventive care
Discounts, free food, swag and… honestly, too many good benefits to name
Salary Range: $121,600 to $142,900 annually + bonus eligibility + benefits
The above represents the expected salary range for this job requisition. Ultimately, in determining your pay, we'll consider your location, experience, and other job-related factors.
At Taco Bell, we Live Más and invite you to do the same. Take a seat at our table. Bring your voice. Bring you, just as you are, a Cultural Rebel. We want you to be your best self!
Taco Bell is proud to be an equal opportunity employer and is committed to equity, inclusion, and belonging for all dimensions of diversity. We do not discriminate based on race, color, religion, sex, sexual orientation, gender identity, national origin, veteran status, disability status, age, or any other protected characteristic.
Taco Bell is committed to working with and providing reasonable accommodation to applicants with disabilities or special needs.
US Job Seekers/Employees - To view the "Know Your Rights" poster, click here. You may also access Taco Bell’s Pay Transparency Policy Statement.
Employment eligibility to work with Taco Bell in the U.S. is required as the company will not pursue visa sponsorship for this position.
California Residents: For more information about the categories of personal information we collect from you and how we use, sell, and share that information, please see our Privacy Notice for California Employees here.
Learn more about this Employer on their Career Site
