The Content Creator lead the station's vertical video strategy, creating compelling content optimized for social media platforms, including TikTok, Instagram Reels, YouTube Shorts, and emerging digital channels. The Content Creator will help develop and grow the station's TikTok presence while identifying innovative ways to reach new audiences.

The Content Creator will collaborate with newsroom staff to "socialize" news stories, ensuring content is tailored for maximum audience engagement and shareability across social media platforms. This position plays a vital role in extending the reach of KARK 4 & FOX16 journalism beyond traditional broadcasts.
The Content Creator will produce, direct, and co-host original CTV programming while helping expand and enhance the station's growing portfolio of digital video content intended to connect with new and established audiences.
Responsibilities also include writing, editing, and publishing stories for the station websites, maintaining high standards of accuracy, timeliness, and audience relevance.
In addition, the Content Creator may report for television broadcasts as needed, contributing live or recorded content for newscasts and special coverage.

Requirements & Skills:

Strong storytelling skills across video, digital, and social platforms
Experience creating content for TikTok, Instagram Reels, YouTube Shorts, and other emerging platforms
Knowledge of video production, directing, editing, and on-camera presentation
Excellent writing and editing skills
Ability to work in a fast-paced newsroom environment and adapt to changing priorities
Passion for audience engagement, innovation, and multi-platform journalism
Bachelor’s degree in journalism or related field preferred

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