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Responsibilities
- Develop and execute content strategy for the Instagram TV app, setting quality standards and measurement frameworks for new features and experiences
- Partner with design and product teams to ideate, prototype, and launch innovative content formats that resonate with varying audiences, leveraging AI tools and solutions
- Leverage quantitative and qualitative insights to inform content decisions and optimize user experiences
- Build influence across teams, advocating for content quality and user-centric design
- Lead through collaboration, fostering creativity, experimentation, and continuous improvement
- Stay ahead of industry trends, bringing fresh ideas and a future-focused mindset to the team
- Deliver completion of high-quality editorial work in a fast-paced, dynamic work environment
Minimum Qualifications
- 6+ years of experience with digital content strategy, journalism, production and relevant skills
- Demonstrated expertise in short-form video content and emerging video formats
- Experience working and navigating ambiguity in time-sensitive environments
- Proven experience to collaborate with cross-functional teams (product, engineering, design, analytical)
- Demonstrated editorial judgment and problem-solving skills and experience to document judgement logic into reusable frameworks to scale across teams
- Proficiency in leveraging quantitative insights to inform content decisions
- Track record of building influence and driving alignment across stakeholders
Preferred Qualifications
- Experience with product launches in ambiguous or zero-to-one environments
- Familiarity with developing content strategy, establishing quality standards and experiences video platforms
- Background in OTT, TV and/or digital media production
- Experience working with product teams or programs (or other equivalent fields) from roadmapping through delivery
$162,000/year to $227,000/year + bonus + equity + benefits
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