Coach is a global fashion house founded in New York in 1941. Inspired by the vision of Creative Director Stuart Vevers and the inclusive and courageous spirit of our hometown, we make beautiful things, crafted to last—for you to be yourself in.
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Coach is part of the Tapestry portfolio – a global house of brands committed to stretching what’s possible.
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A member of the Tapestry family, we are part of a global house of brands that has unwavering optimism and is committed to being innovative and wholly inclusive. Visit Our People page to learn more about Tapestry's commitment to equity, inclusion, and diversity.
Primary Purpose:
The Assistant Manager, Coach Services is responsible for evolving and scaling Coach's customization programs by identifying new opportunities for personalization, community engagement, and customer connection. This role combines creativity, operational leadership, and cross-functional collaboration to develop innovative services, support store teams, and deliver best-in-class customization experiences across the global retail network.
The successful individual will leverage their proficiency to...
- Lead seasonal trend analysis and concept development to identify innovative customization, co-creation, and personalization opportunities that deepen customer acquisition, engagement, and brand community.
- Partner closely with Design teams to ideate, develop, test, and launch new customization concepts, tools, materials, and monogram offerings that support seasonal storytelling and uphold brand standards.
- Collaborate cross-functionally with Retail Training & Development, Store Design, Technical Design, and field leadership teams to create implementation strategies, training programs, and operational frameworks for successful global execution.
- Deliver engaging field training and ongoing coaching to equip store teams with the knowledge and confidence to execute customization and monogramming services consistently and at scale.
- Evaluate emerging concepts, tools, and materials through pilot testing and operational assessments to ensure scalability, efficiency, and store readiness prior to launch.
- Cultivate a connected and engaged store community by facilitating community calls, sharing best practices, and gathering feedback to continuously enhance program performance.
- Manage vendor partnerships and end-to-end operational processes supporting customization services, including monogram stamp development, procurement, inventory planning, and quality control.
- Develop and maintain comprehensive training resources, service guidelines, and operational standards that drive consistency, executional excellence, and exceptional customer experiences across global retail and outlet doors.
The accomplished individual will possess...
- Demonstrated project management expertise, with the ability to prioritize, execute, and deliver multiple initiatives simultaneously in a fast-paced environment.
- Proven experience collaborating across functions, including Design, Retail Operations, Training, Product Development, and external vendor partners, to drive business objectives.
- Exceptional communication, presentation, and facilitation skills, with the ability to engage diverse audiences and influence stakeholders at all levels.
- Proficient analytical and problem-solving capabilities, leveraging insights and feedback to identify opportunities and drive continuous improvement.
- Excellent organizational skills and meticulous attention to detail, with a focus on delivering high-quality results.
- Experience supporting retail operations, customer experience initiatives, or service-based programs within a dynamic business environment.
- Proficiency in Microsoft Office applications, including PowerPoint and Excel, with the ability to create impactful presentations and analyze business data effectively.
- Flexibility and willingness to travel as needed to support store teams, training initiatives, and program implementation efforts.
An outstanding professional will have...
- 2+ years' experience; combination of experience and education will be considered
- Passion for craftsmanship, personalization, customer experience, and creating meaningful brand connections.
- Creative and forward-thinking mindset, with the ability to identify emerging trends and translate ideas into scalable programs and business opportunities.
- Strong relationship-building and collaboration skills, with a track record of fostering productive partnerships across diverse teams.
- Self-starter who thrives in ambiguous environments, balances multiple priorities, and drives initiatives forward with minimal oversight.
- Agile, adaptable, and solution-oriented, with a proactive approach to overcoming challenges and navigating change.
- Demonstrated ability to influence stakeholders, build alignment, and drive results across cross-functional teams and organizational levels
Our Competencies for All Employees
Courage: Doesn’t hold back anything that needs to be said; provides current, direct, complete, and “actionable” positive and corrective feedback to others; lets people know where they stand; faces up to people problems on any person or situation (not including direct reports) quickly and directly; is not afraid to take negative action when necessary.
Creativity: Comes up with a lot of new and unique ideas; easily makes connections among previously unrelated notions; tends to be seen as original and value-added in brainstorming settings.
Customer Focus: Is dedicated to meeting the expectations and requirements of internal and external customers; gets first-hand customer information and uses it for improvements in products and services; acts with customers in mind; establishes and maintains effective relationships with customers and gains their trust and respect.
Dealing with Ambiguity: Can effectively cope with change; can shift gears comfortably; can decide and act without having the total picture; isn’t upset when things are up in the air; doesn’t have to finish things before moving on; can comfortably handle risk and uncertainty.
Drive for Results: Can be counted on to exceed goals successfully; is constantly and consistently one of the top performers; very bottom-line oriented; steadfastly pushes self and others for results.
Interpersonal Savvy: Relates well to all kinds of people, up, down, and sideways, inside and outside the organization; builds appropriate rapport; builds constructive and effective relationships; uses diplomacy and tact; can diffuse even high-tension situations comfortably.
Learning on the Fly: Learns quickly when facing new problems; a relentless and versatile learner; open to change; analyzes both successes and failures for clues to improvement; experiments and will try anything to find solutions; enjoys the challenge of unfamiliar tasks; quickly grasps the essence and the underlying structure of anything.
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Our Competencies for All People Managers
Strategic Agility: Sees ahead clearly; can anticipate future consequences and trends accurately; has broad knowledge and perspective; is future oriented; can articulately paint credible pictures and visions of possibilities and likelihoods; can create competitive and breakthrough strategies and plans.
Developing Direct Reports and Others: Provides challenging and stretching tasks and assignments; holds frequent development discussions; is aware of each person's career goals; constructs compelling development plans and executes them; pushes people to accept developmental moves; will take on those who need help and further development; cooperates with the developmental system in the organization; is a people builder.
Building Effective Teams: Blends people into teams when needed; creates strong morale and spirit in their team; shares wins and successes; fosters open dialogue; lets people finish and be responsible for their work; defines success in terms of the whole team; creates a feeling of belonging in the team. Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â
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Coach. is an equal opportunity and affirmative action employer and we pride ourselves on hiring and developing the best people. All employment decisions (including recruitment, hiring, promotion, compensation, transfer, training, discipline and termination) are based on the applicant’s or employee’s qualifications as they relate to the requirements of the position under consideration. These decisions are made without regard to age, sex, sexual orientation, gender identity, genetic characteristics, race, color, creed, religion, ethnicity, national origin, alienage, citizenship, disability, marital status, military status, pregnancy, or any other legally-recognized protected basis prohibited by applicable law.
Americans with Disabilities Act (ADA)
Tapestry, Inc. will provide applicants and employees with reasonable accommodation for disabilities or religious beliefs. If you require reasonable accommodation to complete the application process, please contact Tapestry People Services at 1-855-566-9264 or employeerelations@tapestry.com
Visit Tapestry, Inc.
Base Pay Range
$80,000.00-$90,000.00Here are some of the benefits that we offer: Medical insurance, Dental insurance, Vision insurance, 401 (K), Paid Paternity and Maternity leave, Commuter Benefits, Disability insurance and Tuition assistance. Please click here for a complete list of U.S Corporate Compensation & Benefits.
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