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About Alpaca Health
Alpaca Health enables clinicians to become entrepreneurs, starting in autism care.
We help clinicians launch and scale their own clinics by providing AI-powered software, payer contracting, and full back-office infrastructure. Our goal is simple: shift power in healthcare away from large consolidated entities and back to clinicians.
We’ve raised over $14M in funding from early-stage investors like Core Innovation Capital, Adverb Ventures, and South Park Commons, and are building for long-term category leadership. More importantly, we’re serving hundreds of patients, while growing 30% MoM.
Role: Brand Strategy & Events
We are hiring a Brand Strategy & Events lead to own how Alpaca shows up in the world, from the big moments to the everyday brand.
You will shape our voice, look, and story, and you will plan and run standout events end-to-end, from community festivals to clinic grand openings. This is a builder role for someone equally comfortable setting brand direction and taping down extension cords the morning of an event. You will work directly with the founder.
What You’ll Do
Own the brand
Shape and evolve our voice, visual identity, and messaging across every channel
Build the guidelines and templates that keep the brand consistent as we scale
Make sure everything we put out feels human, trustworthy, and unmistakably Alpaca
Plan and run events end-to-end
Own events from concept to load-out: budget, vendors, logistics, run-of-show, staffing, and day-of execution
Design events that are genuinely inclusive and sensory-friendly, built with our families in mind
Turn clinic openings, festivals, and conferences into moments people remember
Drive the marketing around every moment
Lead pre and post-event marketing: invites, social, press outreach, and recap content
Land earned media by pitching local press and building relationships with reporters
Capture stories and content that keep momentum going long after the event ends
Build community and partnerships
Partner with providers, local organizations, and press to grow reach and turnout
Represent Alpaca warmly to families, clinicians, and the broader community
Create repeatable playbooks so every new market launch gets easier
Measure and improve
Track what works (turnout, engagement, coverage, leads) and raise the bar each time
Spot patterns and opportunities, and take on whatever it takes to ship great work
Who You Are
You have strong taste and can explain why a brand does or does not work
You have personally run real events, not just supported them, and can talk through a plan and a budget
You are wildly organized, calm under pressure, and you sweat the small details
You write clearly and warmly, and can switch between a press pitch and an Instagram caption
You are scrappy and resourceful, and you get more done with less
You take ownership, you don’t wait for someone else to fix things
Why Join
Direct exposure to company-building at an early stage.
Real ownership of the brand and marquee events from day one.
The opportunity to materially impact families and clinicians.
A fast learning curve that few roles can match.
Learn more about this Employer on their Career Site
