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Growth Marketer

bareinsights
Posted 14 hours ago, valid for 12 days
Location

New York, NY, US

Salary

$140,000 - $180,000 per year

Contract type

Full Time

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Sonic Summary

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  • We're an early-stage fintech startup seeking a Growth Marketer to lead top-of-funnel initiatives from day one.
  • The role involves designing growth experiments, managing in-person activations, and owning SEO and content strategy.
  • Candidates should have at least 2 years of experience in growth or performance marketing, preferably in a startup environment.
  • The salary for this position ranges from $140,000 to $180,000 USD annually, with no visa sponsorship available.
  • This is an on-site, full-time role located in New York City, NY.

About the Role

We're an early-stage fintech startup building a mobile-first trading platform, and we're looking for a Growth Marketer to own our top-of-funnel from day one. You'll work directly with the founding team to drive awareness among developers, retail traders, and enterprise buyers — designing experiments, producing content, and activating communities across channels. This is a high-ownership role at a small, fast-moving team where your work will have immediate, visible impact.

What You'll Do

  • Design and execute growth experiments across paid, owned, and earned channels — including social media, UGC, content marketing, and community campaigns.

  • Plan and manage in-person growth activations end-to-end, including events, meetups, and brand partnerships, with post-event measurement.

  • Own SEO and content strategy, producing and distributing content that ranks on both traditional and AI-powered search surfaces.

  • Build and maintain performance dashboards to track experiment results, channel ROI, and growth metrics, reporting directly to founders.

  • Develop and manage distribution partnerships with influencers, developer communities, and partner channels to extend organic reach.

  • Identify and test new growth surfaces, including emerging platforms, viral formats, and untapped audience segments.

  • Build and engage developer- and trader-focused communities (Discord, Reddit, Telegram, etc.) to drive awareness and retention.

What We're Looking For

  • 2+ years of experience in a growth, performance marketing, or content role — ideally at a startup or high-growth tech company.

  • A demonstrated track record of at least one significant growth accomplishment: a viral campaign, a side project with meaningful traction, or measurable company-level growth.

  • Strong content instincts — you know what resonates with technical and finance-adjacent audiences and can write copy that captures the zeitgeist.

  • Experience running paid social campaigns and managing multiple ad accounts simultaneously.

  • Data-driven experimentation mindset: comfortable with A/B testing, cohort analysis, and analytics tools (e.g., Google Analytics, Mixpanel, Amplitude); basic SQL a plus.

  • Comfortable operating autonomously in an early-stage (sub-15 person) environment with high ambiguity and rapid iteration cycles.

  • Experience building and engaging online communities on platforms like Discord, Reddit, or similar forums.

  • Familiarity with fintech, crypto, or trading products is a nice-to-have; sensitivity to financial marketing regulations is a bonus.

  • Flexible availability to support events and activations that may fall outside standard business hours.

  • Must be authorized to work in the U.S. without employer-sponsored visa support.

Compensation & Benefits

Salary: $140,000 – $180,000 USD annually. Visa sponsorship is not available.

Location

On-site, full-time in New York City, NY. Remote work is not available for this role.




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