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Marketing Programs Manager

Copia Automation
Posted 5 months ago, valid for 13 days
Location

New York, New York 10008, NY

Salary

$117,000 - $125,000 per year

Contract type

Full Time

Paid Time Off

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Sonic Summary

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  • Copia is seeking a Marketing Programs Manager to enhance their outbound marketing efforts in a fast-growing startup environment.
  • The role requires 3-5 years of experience in B2B marketing, particularly in OT software or cybersecurity companies.
  • Responsibilities include executing multi-channel campaigns, managing trade shows, and creating B2B marketing content.
  • The salary for this position ranges from $117,000 to $125,000 per year, with benefits such as unlimited PTO and employer-subsidized healthcare.
  • This hybrid role is based out of Copia's New York City headquarters and offers opportunities for professional growth and internal promotions.

About Copia

Copia is the world's leading provider of OT backup & code management software. We develop novel tools and technologies to help companies manage, review, and deploy the code that runs industrial systems, factories, warehouses, and critical infrastructure. We're a 50+ person team growing 2x year-over-year, backed by top investors like Construct, Lux, Ironspring, and Renegade, and serving customers across all types of manufacturing, logistics, data centers, and energy.

 

About the Role

We're looking for a Marketing Programs Manager to help us deliver a complete marketing experience and help lead every facet of our outbound efforts. This is a hands-on, high-energy role! You'll work alongside our growth lead, product marketing lead, and marketing ops specialist to execute campaigns, run events, produce content, and support analyst relations. This is a fantastic opportunity for a marketing generalist to join a fast-growing team at a high-growth startup solving critical cybersecurity challenges for industrial operations using AI.

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What You'll Do
  • Own end-to-end execution of email nurtures, webinars, paid campaigns, and other demand gen programs. Monitor asset and campaign performance metrics and report on results.

  • Plan and manage trade shows, hosted events, and webinars including vendor coordination, logistics, and pre/post-event content and follow-up.

  • Write and refine B2B marketing content (blogs, case studies, emails, social posts) while helping maintain brand style guidelines. You don't write everything from scratch, but you elevate the quality of everything you touch.

  • Assist with briefing industry analysts, preparing supporting materials, and coordinating logistics for analyst interactions.


Qualifications

Required

  • 3-5 years of experience in B2B marketing at an OT software or cybersecurity company

  • Hands-on experience executing multi-channel campaigns (email, webinars, paid, content)

  • Experience with design tools (Canva, Figma) for creating or polishing marketing assets

  • Experience planning and running field events or trade shows, including vendor management and logistics

  • Proficiency with marketing automation and CRM tools (we use HubSpot)

  • Experience communicating to leadership using data from reports you created

  • Willingness to travel to events (estimated 5-10% travel)

Preferred

  • Experience working in a fast-paced startup environment

  • Experience supporting analyst relations or AR programs (e.g., Gartner, Forrester)

  • Background working on a small marketing team where you wore multiple hats

  • Experience creating and editing pages with Wordpress


Why This Role
  • Help us define an entirely new market: Copia is the only U.S. provider of OT device backup software. New regulations, the increasing frequency of cyber threats, and the exploding complexity of OT device code are all increasing our TAM, and we need you to help us capture

  • Join a successful startup: Our ARR is growing ≥ 2x, our GRR is ≥ 95%, and our funding is excellent. Our customers are household names. We promote internally, and we play as a team!


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$117,000 - $125,000 a year
Benefits include unlimited PTO, employer-subsidized healthcare through Aetna, commuter benefits, in-office lunches, and more! Full-time, permanent employees also receive generous equity packages.
 

 

This position is hybrid out of our New York City HQ.

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