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Craft Brewery SOCIAL MEDIA & DIGITAL GROWTH MANAGER

Belching Beaver Brewery INC.
Posted 25 days ago, valid for 15 days
Location

Oceanside, CA 92049, US

Salary

Competitive

Contract type

Full Time

Health Insurance
Paid Time Off
Employee Discounts

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Sonic Summary

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  • Belching Beaver Brewery and RTD CoPack are seeking a data-driven creative leader to manage social media strategy for multiple beverage brands and retail locations.
  • The role requires a minimum of 5 years of experience in social media strategy and analytics, with a salary range of $80,000 to $100,000 per year.
  • Key responsibilities include executing social media strategies, driving sales growth, and overseeing an internship program.
  • The ideal candidate should be a confident leader with creative and analytical skills, capable of managing multiple brands simultaneously.
  • This position offers significant growth potential into a Director-level role, influencing various aspects of retail presence and product launches.
Benefits:
  • 401(k)
  • Bonus based on performance
  • Dental insurance
  • Employee discounts
  • Health insurance
  • Paid time off
  • Vision insurance
Belching Beaver Brewery and RTD CoPack are seeking a data-driven creative leader to oversee social media strategy across multiple beverage brands, four retail locations, and retail-distributed craft beer and RTD products.

Key Responsibilities:
Own and execute social media strategy across multiple brands and locations
Drive measurable growth tied directly to sales and retail performance 
Build, structure, and scale a formal internship program (including recruiting, training, and mentoring), potentially in partnership with local colleges 
Lead weekly strategy, creative direction, and analytics meetings 
Collaborate with Sales on retail displays, POS materials, and merch design 
Oversee clothing and lifestyle product creative direction 
Work directly with contracted artists on packaging, POS, and brand asset development 
Ensure brand consistency across digital platforms and physical retail channels

Data-Driven Expertise Required:
Interpret engagement and conversion analytics
Execute structured A/B testing strategies
Track ROI on paid and organic campaigns
Understand funnel strategy (awareness to conversion)
Tie campaigns directly to retail sell-through and profitability

Ideal Candidate  
Confident, outgoing leader 
Creative yet analytically sharp 
Self-motivated and organized 
Comfortable managing multiple brands simultaneously 
Excited to help scale a growing beverage and lifestyle platform
 
This is a high-impact leadership opportunity with strong growth potential into a Director-level role. You will directly influence retail shelf presence, packaging design, merchandising, lifestyle branding, and product launches across an expanding beverage portfolio.



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