Director of Sales and Marketing Technology

Who is Stanley Martin Homes?

At Stanley Martin Homes, we believe your work should have a purpose. With us, it truly does.

Our success starts with our people, and we are proud to foster a culture where every team member is valued and supported. At Stanley Martin Homes, you will work alongside passionate, knowledgeable professionals who are committed to doing the right thing, delivering exceptional homebuyer experiences, and putting homebuyers first.

Stanley Martin Homes is one of the largest 25 homebuilders in the United States and it has been consistently one of the fastest growing. We are proud of the people-first culture that makes it possible.

If you are ready to build a meaningful career and help families find the place they will call home, we would love to connect with you. Join our team and build a career that you will be proud of.

Explore Opportunities Today

A day in the life

You partner daily with Digital Marketing, Sales leadership, OSCs, Marketing Operations, and IT/ to translate business requests into technical requirements and scalable solutions. You balance strategic initiatives, platform roadmaps, integrations, and new capability rollouts with day-to-day operational support, prioritizing work, mitigating risk, and keeping our platforms stable, secure, and adopted. You lead and develop your team, coordinate vendors, and report progress and impact to the Vice President of Digital Marketing.

What is Stanley Martin looking for ?

• Proven experience owning and administering Salesforce (Sales Cloud required; Marketing Cloud and/or Data Cloud strongly preferred), including configuration, security, and integrations.
• Demonstrated leadership of a marketing/sales technology function and a modern MarTech stack, ideally in homebuilding, real estate, or another B2C environment.
• Strong ability to translate business needs into technical requirements and to anticipate downstream impacts and risk.
• Experience with automation, data governance, vendor management, documentation, and driving user adoption.
• Excellent cross-functional communication and the ability to lead, mentor, and develop a technical team.
• A college degree or commensurate experience.

Must Haves

• Extensive experience in a leadership role overseeing Salesforce implementations and managing other marketing technologies, including email marketing, AI, and online chat, within a similar industry.
• In-depth knowledge of Salesforce CRM, Marketing Cloud, and related products.
• Salesforce Administrator and Developer certifications are highly desirable.
• Familiarity with a broad range of marketing technologies and their integration points, with specific expertise in email marketing, AI, and online chat.
• Strong strategic thinking, problem-solving, and decision-making skills.
• Excellent communication and interpersonal skills.
• Proven ability to collaborate effectively with cross-functional teams.
• Results-oriented with a focus on driving revenue growth through Salesforce and marketing technology optimization.

What’s In It For Me:  

• Access to competitively priced, high-quality health care options through Aetna, MetLife and EyeMed, along with employer-paid Short Term and Long Term disability, basic life and AD&D insurance (including employee-paid life, Legal Resources, and Aflac supplemental options)
• Plan for the future by investing in a 401(K), with up to $5K employer match, invest even more with our Health Savings Account (HSA)
• Put your family first with benefits, including 3 weeks of paid parental leave and a Flexible Spending Account (FSA) for dependent care
• 12 weeks of paid maternity leave through our Short-Term Disability Plan
• Receive well-rounded wellness benefits, including free and low-cost mental health resources and support services through our Employee Assistance Program
• Continue your education with tuition and certification reimbursement
• Rest and relax with 15 days of vacation (increases with tenure) and 6 days of paid sick leave
• Protect yourself from identity theft or travel mishaps with our no-cost coverage
• Receive great discounts on buying a Stanley Martin home and discounts with our partners in mortgage and title services as well as cell phone service through Verizon
• Get access to your paycheck early with an advanced pay option through Dayforce Wallet
• Support local charities that are important to you through our Giving Back Program; with up to $250 match, 8 hours leave and more 

Stanley Martin Homes has been building new homes since 1966. Headquartered in Reston, VA, Stanley Martin Homes is one of the nation’s fastest-growing homebuilders, having built more than 25,000 homes and operating in 14 metropolitan areas and seven states, including Florida, Georgia, Maryland, North Carolina, South Carolina, Virginia, and West Virginia. Named National Builder of the Year in 2021 by Builder Magazine, Stanley Martin Homes is driven to deliver on its mission to “design and build homes people love at a price they can afford.”

At Stanley Martin Homes, you're not just joining a company—you’re joining a team. Whether your passion is in sales, construction, or operations, you'll contribute to delivering an exceptional home buying experience that helps people realize their dreams.

To hear from our team members about why they love working at Stanley Martin Homes, click here.

This position pays between $149,200.00 to $166,500.00 annually plus bonus.