Founding GTM

About the Role

A fast-moving, seed-stage AI SaaS company serving industrial distributors and manufacturers is hiring its first dedicated go-to-market hire. You'll work directly with the CEO to transform founder-led sales into a repeatable, scalable GTM machine — starting as a hands-on doer and evolving into the architect of the entire GTM function.

This is a rare zero-to-one opportunity at a small, high-conviction team building AI-powered software that automates quoting, order entry, and sales intelligence for the distribution and manufacturing sector. If you want to own something completely and build it from scratch, this role is for you.

What You'll Do

• Partner directly with the CEO to design and execute go-to-market strategy, scaling from founder-led sales to a repeatable, documented motion.

• Personally generate pipeline: write targeted outbound emails, make cold calls, run campaigns, work trade shows, and test new channels to reach industrial executives.

• Identify what messaging, channels, and processes actually work — then systematize them into a playbook the next ten GTM hires can execute.

• Build AI-powered systems across the GTM stack: account research, personalization, campaign execution, and sales intelligence automation.

• Join customer calls, deeply understand how industrial distributors operate, and translate those insights into acquisition strategy.

• Turn repeatable processes into scalable infrastructure and documentation that grows the function without growing headcount linearly.

What We're Looking For

Dealbreakers — you must have:

• Demonstrated experience generating pipeline through outbound sales activities (cold calls, email campaigns, trade shows, events).

• Proven ability to build and systematize repeatable sales processes and GTM motions from scratch.

• Hands-on experience building AI automations, scripts, or applications to increase sales productivity and output.

• US citizenship or current authorization to work full-time in the US (visa sponsorship is not available).

Required skills & experience:

• Strong outbound copywriting skills — emails and campaigns that convert cold prospects.

• Proficiency with AI tools and platforms for sales automation, account research, personalization, and campaign execution.

• Track record of learning complex B2B sales environments and turning market insights into actionable strategy.

• Experience working with or selling to C-suite / executive stakeholders in industrial, manufacturing, or distribution sectors.

Nice to have:

• Technical background in physics, mathematics, engineering, or computer science — or demonstrated technical depth.

• Prior experience founding a company, launching a product, or taking something from zero to market fit.

• Familiarity with ERP systems, industrial software integrations, or legacy system deployments.

• Earlier GTM, sales leadership, or go-to-market strategy experience at an early-stage startup.

Traits that set great candidates apart:

• High agency — you don't wait for direction; you've organized from scratch or built side projects that created momentum.

• Execution-first — you'd rather pick up the phone and learn today than spend a week analyzing.

• AI-native — you use AI to automate your own work, not just as a buzzword.

• Exceptional learner — you reason from first principles and have a clear track record of being unusually good at hard things.

Compensation & Benefits

• Base salary: $100,000 – $170,000 USD annually, depending on experience.

• Early-stage equity commensurate with a founding GTM role.

Location

• On-site in San Francisco, CA.

• Visa sponsorship is not available; US work authorization required.