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Sr Content Creator

Gap Inc.
Posted 11 days ago, valid for 24 days
Location

San Francisco, CA 94102, US

Salary

Competitive

Contract type

Full Time

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Sonic Summary

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  • We are seeking a Senior Content Creator to develop impactful, social-first content that enhances engagement and cultural relevance.
  • This role is a Senior Manager-level individual contributor position requiring at least 5 years of experience in content creation and social media.
  • Responsibilities include leading content creation across platforms like TikTok, Instagram, and YouTube Shorts, while overseeing production and storytelling.
  • Candidates should possess a strong creative perspective, be fluent in social trends, and be comfortable managing projects independently.
  • The salary for this position is competitive and commensurate with experience.

About the Role

We’re looking for a Senior Content Creator to lead the creation of high-impact, social-first content that drives engagement and cultural relevance. This is a Senior Manager-level, individual contributor role for a creative who can both execute hands-on and shape the creative direction of the brand across key social platforms.

What You'll Do

  • Lead creation of social-first content across TikTok, Instagram, YouTube Shorts, and emerging platforms
  • Concept, script, direct, and oversee production of thumb-stopping content
  • Partner with influencer, brand, and social strategy teams to deliver brand-right storytelling
  • Stay ahead of trends and cultural moments to inform real-time and planned content
  • Analyze performance to optimize creative approaches and evolve content strategy
  • Test new formats, storytelling techniques, and platform capabilities

Who You Are

  • A senior, social-native creator with strong creative POV and instincts
  • Deeply fluent in social platforms, trends, and creator culture
  • Comfortable owning projects end-to-end and influencing cross-functional partners
  • Data-informed, highly collaborative, and energized by fast-paced environments



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By applying, a Gap Inc. account will be created for you. Gap Inc.'s Privacy Policy and Terms & Conditions will apply.

SonicJobs' Terms & Conditions and Privacy Policy also apply.