Proctors Collaborative is the Capital District’s leading regional arts organization with performing arts venues in Albany, Schenectady, and Saratoga, and education, civic engagement, and economic development initiatives throughout the region. We’re changing expectations about how the arts serve a community.

JOB SUMMARY

Proctors Collaborative seeks a Segmentation & Reporting Specialist to join the Programming & Marketing teams. This is a full-time, benefits eligible position.

The Segmentation & Reporting Specialist supports all Proctors Collaborative administrative departments, most frequently the Marketing and Programming teams, by serving as the central hub for patron data. This job understands and supports company-wide data goals by ensuring consistent and accurate delivery of patron communication lists, sales source information, and other regular transactional reports.

ESSENTIAL DUTIES & RESPONSIBILITIES

Using CRM database Tessitura:
- Create patron lists/segmentations for promotional and transactional campaigns (email, mail, digital) by working closely with marketing account executives and the email specialist
- Build and maintain sales and donation source tracking, including internal conversion/success reporting
- Setup and maintain regular internal and external report criteria and schedules
- Build and troubleshoot approved promotional discount offers, including internal conversion/success reporting
Work closely with the Marketing, Programming, and Development teams to build and maintain best practice patron communication processes and standards
Support other administrative departments (Education, Corporate, Box Office, Finance) with list/segmentation criteria and basic database reporting needs, including occasional internal training support
Work with the Data Management team to develop and continually improve SOPs for segmentation, source tracking, and report-building
Serve as promotional and transactional eblast backup for email specialist by maintaining awareness of ActiveCampaign/Prospect2 campaign creation and send protocols
Assist Data Management team in special database management and cleanup projects

POSITION QUALIFICATIONS

Education & Experience

Associate degree required; bachelor’s degree preferred
2-4 years of experience in database management/reporting, marketing, research/analytics, or other related field
Experience or interest in performing arts, nonprofit, or cultural institutions preferred
In-depth experience reporting from CRM or relational database system strongly preferred

Technical Skills

Proven proficiency reporting within a CRM or other database systems, especially related to customer-based data and/or logic-based criteria-building
Strong digital literacy, including Microsoft Office and cloud-based collaboration tools
Comfort working with spreadsheets, basic data analysis formulas, and related reporting tools
Experience with email marketing platforms and segmentation strategies is a plus
Experience with data visualization tools and concepts is a plus

Soft Skills & Personal Attributes

Excellent verbal and writing skills to translate between natural language and technical details
Strong logical and/or strategic thinking skills
Proactive approach to problem-solving
Ability to remain focused and detail-oriented in a fast-paced environment
Curious and active self-learner, especially for technical tools and concepts
Strong and independent time-management and prioritization skills
Collaborative team player

Proctors Collaborative is committed to building a workplace that is both creative and progressive. To that end, we seek a broad spectrum of candidates including women, people of color, all cultural backgrounds, and persons with disabilities. We celebrate individual differences and strive to treat everyone with fairness and respect.

Proctors Collaborative does not discriminate in practices or employment opportunities. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability, protected veterans’ status, age, or any other characteristic protected by law.

432 State Street
Schenectady, NY 12305

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