Director, Production – CLI

VARSITY SPIRIT, A VARSITY BRANDS COMPANY - THE DRIVING FORCE IN SPIRIT ACROSS CHEER, DANCE, BAND AND YEARBOOK

For over 50 years, Varsity Spirit has been the leading global source for all things spirit, including cheerleading, dance team, performing arts and yearbook. Focused on safety, entertainment and traditional school leadership, Varsity Spirit’s 5,000+ employees are dedicated to celebrating school spirit. A leader in apparel innovation, educational camps, clinics, competitions, and yearbook, Varsity Spirit impacts more than a million athletes each year.

OUR COMMITMENT TO SAFETY

At Varsity Spirit, the safety and wellbeing of the young people we serve is of the utmost importance. Since our inception 50 years ago, we have been – and remain – steadfastly committed to doing our part to create a safe and positive environment for our participants’ physical, emotional, and social development, and promoting an environment free from abuse and misconduct. Varsity has a zero tolerance for abuse in its programs, events, and associated business activities. Varsity is committed to reporting all suspicions, allegations, and incidents of abuse in full accordance with local laws and reporting requirements. Learn more at Our Commitment to Safety - Varsity.com.

JOB TYPE: Full Time

LOCATION DETAILS: This role is based onsite in Southampton, MA, at the CLI Conservatory.

PAY RATE: The budgeted salary range for this role is $115,000-$120,000.

The salary will vary based on criteria such as education, experience and qualifications of the applicant, location, internal equity, and alignment with the market.
 

ABOUT CLI STUDIOS:

We are a group of unique, diverse, and creative individuals who deeply believe in the transformative power of the performing arts. We are on a mission to make dance education more accessible to aspirational students around the world using a mix of technology, innovative thinking, and an amazing, mission-driven team!

Through our online training program, dancers around the world can take over 1,500 classes from top dance instructors from New York and Los Angeles. For more advanced students, we offer the CLI Conservatory, an extensive in-person training program where dancers launch their professional careers with training and support from over 100 world-renowned choreographers. 

Our team is a collaboration between world-class performing artists (e.g. multi-season stars from SYTYCD), technologists, startup operators, and more. We believe business and art are not mutually exclusive. In fact, it is the melding of these two worlds that has made us the bold, creative force we are today. In the same sentence, you’ll hear us talking about dance technique, studio production, and conversion rates.

HOW YOU WILL MAKE AN IMPACT

The Production Manager is responsible for producing high-quality, professional video content that elevates the brand across digital, social media, marketing, and event platforms. This position creates polished, broadcast-quality visual storytelling that engages audiences and supports business objectives while providing creative leadership across productions.

WHAT YOU WILL DO

• Collaborate with the CLI Conservatory production team on media days, black box films, student showcases, creative films, and end-of-year shows.
• Serve as creative director on media projects, leading production and post-production through distribution.
• Collaborate with the Artistic Director on overall media strategy.
• Develop and execute the long-term video production strategy.
• Establish creative standards and production quality expectations.
• Serve as the organization's creative leader for video storytelling.
• Recommend new technologies, equipment, and production workflows.
• Build annual production roadmaps aligned with business priorities.
• Lead creative concept development from ideation through delivery.
• Direct creative vision for promotional, educational, livestream, and branded content.·        Ensure consistency in visual identity and brand standards.
• Partner with artistic leadership to translate concepts into compelling visual experiences.
• Film and edit Conservatory classes and promotional content.
• Support Fall, Winter, and Summer Intensive production needs.
• Other duties as assigned.

QUALIFICATIONS

Knowledge/Skills/Abilities:

• Strong organizational skills and attention to detail.
• Excellent collaboration and communication skills.
• Ability to manage multiple priorities.
• Proficiency with Microsoft Office.
• Advanced Adobe Premiere Pro skills.
• Advanced videography experience across multiple camera systems.
• Experience leading production and post-production teams.

Education, Certification and Experience

• Minimum of 5 years of advanced videography and video editing experience.
• Prior production experience working with dancers in a dance studio environment is required.

Physical Demands and/or Work Environment

Professional office and dance studio environment requiring prolonged standing, filming, editing, and operation of production equipment.

Travel

Travel as needed for Conservatory projects.

Other Duties

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities and activities may change at any time with or without notice.

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities required of the employee for this job.

JOIN THE BEST TEAM IN SPORT & SPIRIT

At Varsity Brands, we believe every student deserves the opportunity to succeed and every educator wants to make a difference. It takes a team to make a real impact, and through our two divisions – BSN SPORTS and Varsity Spirit – and our network of 6,000+ employees and independent representatives, we are proud to partner with a wide range of educational institutions and club and professional sports to transform the student journey in SPORT and SPIRIT.

OUR VALUES

Service - We lead with heart. We champion community.

Passion - We love what we do. It fuels our purpose.

Integrity - We do what we promise. We own our actions and decisions.

Respect - We earn it by giving it. Because everyone deserves it.

Innovation - We never stop striving to be better. For ourselves and our community.

Transparency - We are committed to openness and honesty in everything we do.

OUR BENEFITS

We are committed to putting you and your families first. For benefits eligible roles, we offer a variety of choices and costs as well as program enhancements that align with our responsibility to elevate the employee experience. Some of our offerings include:

• Comprehensive Health Care Benefits
• HSA Employer Contribution/ FSA Opportunities
• Wellbeing Program
• 401(k) plan with company matching
• Company paid Life, AD&D, and Short-Term Disability
• Generous My Time Off & Paid Holidays
• Varsity Brands Ownership Program
• Employee Resource Groups
• Access to Financial Coaching and member-owned Credit Union
• St. Jude Partnership & Volunteer Opportunities
• Employee Perks including discounts on personal apparel and equipment!

Varsity Brands companies are equal opportunity employers. Qualified applicants will receive consideration for employment without regard to race, religion, color, national origin, citizenship, gender, sexual orientation, gender identity, veteran’s status, age or disability.