Head of Marketing

TEMPSENS INSTRUMENTS (INDIA) LIMITED

Head of Marketing, B2B Industrial

A senior leadership role withfull ownership of marketing in a B2B industrial organisation. You will definestrategy, build the brand, drive demand and create the systems that makemarketing measurable and repeatable across global markets.

We are looking for someone whohas scaled a brand before, and who has an engineering background strong enoughto hold a technical conversation with our product teams.

●        Define and execute the end to end marketing strategy,aligned to revenue targets by region and product line.

●        Build and scale the Tempsens brand across markets,channels and languages.

●        Lead demand generation, positioning and messaging forproducts and solutions.

●        Digital: own the website as a demand asset,technical SEO, paid and organic acquisition, and the analytics stack includingattribution across a long sales cycle.

●        Content: build a technical content engine ofapplication notes, white papers, case studies and datasheet systems thatengineers actually respect.

●        Exhibitions: own the global show calendar end toend, from stand design and pre-show outreach to lead capture, post-show nurtureand per-event ROI.

●        Marketing automation: own the CRM and automationstack, lead scoring, lifecycle stages, nurture programmes and the lead handoffagreement with sales.

●        Build, manage and develop a high-performing marketingteam, plus agencies and specialist vendors.

●        Own the marketing budget, prioritisation of spend andROI measurement.

Temperature Sensing Solutions,Electrical Heating Solutions and Specialised Cables, spanning contact andnon-contact temperature sensors, industrial furnaces and heaters, andspecialised wires and cables.

●        Bachelor's degree in Engineering. Instrumentation,Electrical, Electronics, Mechanical or Metallurgy preferred.

●        MBA in Marketing or a related specialisation preferred,not required.

●        4-6 years in marketing, including at least 1 yearleading a team or function.

●        Demonstrable evidence of having scaled a brand: thestarting position, what you changed, and the measured outcome in enquiryquality, market entry or pipeline.

●        Marketing of technical or engineered products inindustrial or B2B manufacturing environments.

●        Exposure to export or global markets is a strongadvantage.

●        Analytics and tagging: GA4, Google Tag Manager, SearchConsole, Looker Studio.

●        CRM and marketing automation: HubSpot, Zoho, Salesforceor Marketo, at power user or admin level.

●        SEO and web: technical audits, site architecture,Ahrefs or Semrush, CMS ownership, enough HTML and CSS to brief developersaccurately.

●        Paid media: Google Ads and LinkedIn Campaign Manager.

●        Exhibitions, trade marketing and channel enablement,with closed-loop ROI tracking.

●        Able to read a specification sheet or standardsreference such as IEC 60584 or ASTM E230 well enough to brief contentaccurately.

●        Ownership mindset with genuine end to endaccountability.

●        Systems thinking. You build processes that survive yourabsence.

●        Hands-on leadership. At this stage you will build thefirst version of most things yourself.

●        Commercial literacy. You think in pipeline and margin,not impressions.

●        Credibility with engineers, earned through technicalfluency.

●        Proactive strategic leader, comfortable owningmarketing outcomes end to end.

●        Strong communicator able to align sales, product andleadership teams.

●        Comfortable in a fast-paced global B2B industrialenvironment.

●        Based in or willing to relocate to Udaipur, withdomestic and international travel for exhibitions.

To build Tempsens marketing intoa measurable growth engine: strengthening brand presence in global industrialmarkets, generating sustainable qualified demand, and enabling the company'sglobal expansion.