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Fitness Director

Workout Anytime Dallas
Posted 16 days ago, valid for 24 days
Location

Webbtown, Macon, TN

Salary

$50,000 - $70,000 per year

Contract type

Full Time

Paid Time Off
Employee Discounts

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Sonic Summary

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  • The Fitness Director position at Workout Anytime in Lafayette, TN is a full-time role requiring 1-3+ years of experience in sales, fitness, or leadership.
  • The primary responsibilities include driving personal training revenue growth, building a high-performing team, and ensuring an elite client experience.
  • Candidates must possess a personal training certification and CPR/AED certification, or be able to obtain the certification within six months.
  • The position offers various benefits, including 401(k) matching, performance-based bonuses, and opportunities for advancement.
  • Salary details are not specified, but the role emphasizes a sales-driven mindset and strong leadership abilities.
Benefits:
  • 401(k)
  • Employee discounts
  • 401(k) matching
  • Bonus based on performance
  • Free uniforms
  • Opportunity for advancement
  • Paid time off
  • Training & development
Fitness Director 
Workout Anytime – Lafayette TN
Position Type:
Full-Time
Experience Level:
1–3+ years (Sales, Fitness, or Leadership preferred)
Who We Are
Workout Anytime is a fast-growing, high-performance fitness brand focused on delivering results for our members and our team. We are not a “clock-in, train clients, and leave” environment—we are a results-driven organization built on accountability, leadership, and growth.
The Opportunity
The Fitness Director is a sales and leadership position responsible for building, leading, and scaling a high-performing Personal Training department.
Mission of the Role
  • Drive Personal Training revenue growth
  • Build and lead a team of high-performing coaches
  • Deliver an elite client experience that drives retention
  • Execute systems that produce consistent results
What You’ll Be Responsible For
 1. Personal Training Sales & Revenue (Primary Focus)
  • Lead all PT sales and client conversions
  • Drive Personal Training Experiences (PTEs) and Kickstart sessions
  • Own monthly PT revenue performance
  • Coach trainers on sales, objections, and closing
  • Partner with GM to convert new members into PT clients
2. Client Experience & Retention
  • Ensure all clients are onboarded and serviced properly
  • Monitor attendance, engagement, and retention
  • Resolve member concerns, delinquents, and cancellations
  • Maintain a high-level client experience
 3. Team Leadership & Development
  • Lead, coach, and develop a team of 4–7 trainers
  • Conduct daily check-ins, roleplay, and weekly performance reviews
  • Run monthly team trainings (sales, anatomy, retention)
  • Hold coaches accountable to performance standards
 4. Operations & Execution
  • Maintain accurate schedules, reporting, and systems
  • Track production daily and submit required reports
  • Ensure compliance with all company systems and standards
  • Maintain cleanliness, professionalism, and brand standards
What We’re Looking For
  • Sales-driven mindset 
  • Leadership ability and accountability
  • Strong communication and coaching skills
  • High energy and urgency
  • Ability to hold a team accountable to performance
Requirements
  • Personal Training Certification (NASM, ACE, NSCA, etc.) or ability to obtain within 6 months
  • CPR/AED Certified
  • 1+ year fitness, sales, or leadership experience preferred
  • Ability to work flexible hours, including evenings and weekends



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