Senior Director, Talent/Creator Led Beauty

About SuperOrdinary:
At SuperOrdinary, we're the driving force behind the global success of today's most exciting consumer brands. More than an agency, we're the go-to growth partner for brands looking to win in social commerce, partnering with industry leaders like Disney, H&M, Laneige, Touchland, Glow Recipe, and Peter Thomas Roth to connect with creators and consumers around the world. Our team of e-commerce, creator, and social commerce experts helps brands build influence, accelerate sales, and create meaningful connections across the world's fastest-growing marketplaces.

We're in an exciting period of growth, making this an incredible time to join the team. You'll have the opportunity to help build new live shopping channels from the ground up, work alongside some of the industry's top operators, and grow your skills in one of the fastest-growing areas of e-commerce.

Success at SuperOrdinary comes from people who are naturally curious, solutions-oriented, and eager to learn. The playbook is constantly changing, so we look for team members who embrace change, think creatively, and bring a strong hustle mentality. We hold ourselves—and our partners—to a high standard, earning our reputation as the trusted experts brands rely on to navigate the ever-evolving world of social commerce.

Key Responsibilities 

Strategic Leadership & Business Ownership 

• Lead the overall strategy, operations, and growth roadmap  

• Serve as the primary point of contact across senior leadership teams 

• Own P&L performance and help scale the business toward aggressive revenue and growth targets 

• Champion the long-term vision of creator-led, culturally driven beauty drops across retail and social commerce channels 

• Help build scalable operational systems and processes to support rapid launch cadence and future expansion 

Creator Partnerships, Brand Development & Community Building 

• Identify, evaluate, and secure high-potential creator and talent partnerships 

• Translate creator vision into compelling beauty concepts, launch narratives, and community-driven brand experiences 

• Oversee branding, packaging, visual identity, and creative development for each launch 

• Develop launch strategies centered around exclusivity, scarcity, fan participation, and cultural relevance 

• Drive TikTok-native content strategy including creator content, UGC, affiliate programs, and social storytelling initiatives 

Omnichannel Growth & Commercial Strategy 

• Lead the execution of a synchronized omnichannel strategy across retail, TikTok Shop/social commerce, Amazon, and e-commerce platforms 

• Partner closely with teams to support in-store launch strategy and cultural discovery moments 

• Drive high-conversion social commerce initiatives designed to maximize launch velocity and post-drop replenishment 

• Manage sales channel operations, partnerships, and performance optimization across all commerce platforms 

• Identify opportunities to expand the halo effect of each drop into broader long-term customer acquisition and retention 

Product Development & Supply Chain Execution 

• Oversee rapid product development and launch execution for creator-led beauty drops 

• Partner with ODM/OEM manufacturers and development partners to bring concepts to market quickly and efficiently 

• Manage launch timelines, inventory planning, replenishment strategy, and operational readiness 
  Ensure product quality, speed-to-market, and scalable operational execution across multiple simultaneous launches 

Cross-Functional Collaboration & Shared Services 

• Partner cross-functionally with Growth, Creator Partnerships, Production, Operations, Finance, Legal, HR, and Logistics teams 

• Leverage SuperOrdinary’s centralized infrastructure and marketplace expertise to scale efficiently 

• Help build and manage external agency and partner relationships supporting TikTok Shop, Amazon, and e-commerce operations 

• Work closely with leadership to refine positioning, go-to-market strategy, and long-term business expansion opportunities 

Ideal Candidate Profile 

• 5–10+ years of experience across beauty, consumer brands, social commerce, incubators, creator economy, or high-growth startup environments 

• Strong understanding of TikTok, creator-led commerce, community building, and short-form content ecosystems 

• Experience managing complex cross-functional initiatives spanning brand development, operations, partnerships, and go-to-market execution 

• Proven ability to operate across both strategic leadership and hands-on execution in fast-moving environments 

• Deep familiarity with beauty retail, social commerce, and omnichannel growth strategies, particularly within Sephora and TikTok ecosystems 

• Experience managing agile product development cycles and operational execution with manufacturing and supply chain partners 

• Entrepreneurial mindset with comfort building new business models, launching new concepts, and scaling emerging verticals 

• Strong communication and stakeholder management skills with experience working across executive leadership teams and external partners 

• Bachelor’s Degree in Business, Marketing, or related field preferred; MBA a plus 
  
  What We Offer: 

• Career Growth: Join a rapidly growing business with significant opportunities for career advancement and professional development. 

• Competitive Compensation: Earn a competitive $90,000–$110,000 base salary (depending on experience and skill set), plus eligibility for a performance-based annual bonus. 

• Time Off & Flexibility: Take advantage of Flexible PTO, paid holidays, and paid sick leave to support a healthy work-life balance. 

• Retirement Benefits: Plan for the future with a 401(k) retirement savings program. 

• Comprehensive Healthcare: Access competitive medical, dental, and vision insurance for you and your family. 

• Hybrid Work Schedule: Enjoy a collaborative 4-day in-office schedule (West Hollywood, CA) with 1 remote workday each week. 

• Team Perks: Stay fueled with weekly catered team lunches plus a meal stipend provided twice per week.