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Fitness Studio General Manager

MaxStrength Fitness White Bear
Posted 2 months ago, valid for 15 days
Location

White Bear Lake, MN, US

Salary

$50,000 - $70,000 per year

Contract type

Full Time

Health Insurance
Paid Time Off
Employee Discounts

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Sonic Summary

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  • MaxStrength Fitness is seeking a Studio Lead for their new location in White Bear Lake, MN, offering a full-time position with a base salary of $50,000 and potential total cash compensation exceeding $70,000 through bonuses and commissions.
  • The ideal candidate should have 2-3 years of management experience, preferably in fitness, retail, or hospitality, along with a strong sales mindset and passion for fitness.
  • Key responsibilities include driving sales, managing daily operations, leading the team, and executing local marketing initiatives to generate leads and close memberships.
  • Candidates must be flexible with non-traditional working hours, including evenings and weekends, to support studio launch events and peak times.
  • This role offers an exciting opportunity to be part of a growing company with plans for expansion across the metro area, allowing for career advancement in multi-unit leadership.
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Benefits:
  • Dental insurance
  • Health insurance
  • Paid time off
  • Bonus based on performance
  • Competitive salary
  • Employee discounts
  • Free food & snacks
  • Opportunity for advancement
  • Profit sharing
  • Training & development
  • Wellness resources
We are seeking an entrepreneurial, growth-minded General Manager to come on board as a founding team member. You will take full ownership of our brand-new studio’s success before day one. While you will oversee daily operations of a world-class fitness studio, your primary directive is growth: Driving sales, generating leads, closing memberships, and building our community. This is just the beginning for MaxStrength Fitness. We have active plans to build more studios across the metro area, offering you an opportunity to scale your career, step into multi-unit leadership, and continue to build the brand alongside us. If you want the thrill of launching a business, treating it like it's your own, and growing into the future, you are in the right place.

Compensation: Base Salary, $50,000. Plus performance bonuses & commission. Expected total cash compensation of $70,000+. Strong benefits package included.

What We Are Looking For

  • The Ground-Floor Hustle: You are excited by the challenge of starting from zero. You don't wait for leads to come to you; you go out and find them.
  • The Sales Mindset: Sales isn't a dirty word here, it’s how we invite people to transform their lives.
  • Leadership Spark: You know how to build a team culture from scratch, motivate people, and keep energy high.
  • Operational Excellence: You are organized, detail-oriented, and capable of managing multiple tasks.
  • Passion for Fitness: You live the lifestyle and can authentically speak to the power of MaxStrength Fitness.
  • Experience: Minimum 2-3 years of management experience preferably in fitness, retail, or hospitality. Experience in direct sales and lead generation.
  • Flexibility: Work non-traditional hours, including evenings and weekends, to support launch events and peak hours.

Key Responsibilities

1. Sales & Growth

  • Launch the Studio
  • Drive the Sales Funnel
  • Local Marketing & B2B Outreach:
  • Hit KPI Targets
2. Studio Operations & Team Leadership

  • Strength Training Clients
  • Build the Team
  • Culture & Performance
  • Day-to-Day Management

Schedule / Expected Work Hours

  • Mondays, Tuesdays, Thursdays: 7 am - 1 pm and 3 pm – 7 pm
  • Wednesdays, Fridays: 7:00 am - 1 pm
  • Rotational Saturdays: 7:00 am - 1 pm
  • Expected hours: 45 hours per week
 
About MaxStrength Fitness:

MaxStrength Fitness is dedicated to helping men and women achieve their health and fitness goals in only minutes a week. We are a results-driven, boutique personal training studio specializing in high-intensity, science-backed strength training. At MaxStrength Fitness, our expertly guided workouts transform your life in only 20 minutes, twice a week without breaking a sweat so you can get back to your busy day. We help you become the strongest YOU in all areas of your life. 
Compensation: $50,000.00 - $70,000.00 per year



At MaxStrength Fitness, we’re not your average gym - we’re the Anti-Gym. For over 20 years, we’ve been disrupting the fitness industry by delivering science-backed, 1-on-1 strength training in just 20 minutes, twice a week. No sweat. No chaos. Just results.

We’re a team of purpose-driven professionals united by a mission to help people become the strongest versions of themselves - physically, mentally, and emotionally. Our trainers don’t just count reps… they change lives.

If you’re tired of the hustle culture, sales quotas, and burnout of traditional fitness jobs, you’ll love it here. At MaxStrength, you won’t be a glorified sales person disguised as a trainer. Instead, you’ll focus on perfecting your craft, elevating your clients, and building a career that grows as you do.

Whether you're new to personal training or a seasoned expert looking to reignite your passion, we provide the structure, support, and mentorship you need to thrive. Join a team that believes in work-life balance, meaningful progress, and doing things differently and better.


This franchise is independently owned and operated by a franchisee. Your application will go directly to the franchisee, and all hiring decisions will be made by the management of this franchise. All inquiries about employment at this franchise should be made directly to the franchise location, and not to MaxStrength Fitness Corporate.




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