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Specialist, Corporate Communications Content & Planning

AAA Mid-Atlantic
Posted a day ago, valid for 14 days
Location

Wilmington, DE, US

Salary

$65,059 - $94,783 per year

Contract type

Full Time

Health Insurance
Paid Time Off
Life Insurance
Tuition Reimbursement
Wellness Program

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AAA Club Alliance is hiring for a Corporate Communications Content & Planning Specialist to join our team! This role develops and executes strategic communications that advance AAA Club Alliance’s enterprise priorities, strengthen Associate engagement and support business objectives across lines of business. This role creates clear, credible and engaging content for internal communications, corporate storytelling, executive messaging, reputation management and crisis response. Working with leaders and cross-functional partners, the position plans, delivers and measures communications across channels to help Associates understand the Club’s vision, mission, strategy and key initiatives.

What We Offer You:

As part of our team, you’ll enjoy a total rewards package designed to support your well-being, growth, and work-life balance. Our package includes:

  • Competitive annual salary; the starting base compensation for this position is: $65,059-$94,783*

  • Annual Bonus Eligibility

  • Hybrid schedule (3 days on-site weekly)

  • Comprehensive health benefits package

  • Generous accrued paid time off + 8 paid holidays

  • 401(K) plan with company match up to 7%

  • Professional development opportunities and tuition reimbursement

  • Paid time off to volunteer & company-sponsored volunteer events throughout the year

  • Other benefits include a complimentary AAA Membership, Health & Wellness Program, Health Concierge Service, Life Insurance and Short Term/Long Term Disability

* The base pay range shown is a guideline for compensation and ultimate salary offered will be based on factors such as applicant experience and geographic location.

Primary Responsibilities:

  • Drive the development and execution of strategic communications initiatives, including corporate stories that strengthen Associate connection to organizational goals.
  • Research, write and edit clear, consistent and audience-appropriate communications for Associates at all levels.
  • Create company announcements, leadership messages, scripts, talking points, presentations and other enterprise and line-of-business communications.
  • Develop and implement integrated communication plans and internal messaging that support business objectives, protect and enhance ACA’s reputation and engage the workforce across line-of-business, hybrid, remote and deskless audiences.
  • Partner with functional teams and Lines of Business to help them communicate effectively with Associates and the broader organization.
  • Provide communication guidance to Lines of Business in support of Club priorities, major activities and enterprise initiatives.
  • Develop content and channel plans that ensure owned channels feature fresh, engaging and relevant information on a regular basis.
  • Measure the effectiveness of communication plans and campaigns to assess progress against goals and objectives.
  • Provide communication counsel to clients and business partners on communication strategy, content, channel selection and execution.
  • Support broad and targeted communication measurement activities, including surveys, focus groups and interviews; analyze metrics and adjust plans based on insights.
  • Recommend proactive, creative ideas to keep the Club current with corporate communication trends and support the launch of new techniques and channels.
  • Serve as a key member of the cross-functional crisis response team and support timely alignment during potential crisis situations.
  • Other job duties as assigned.

Minimum Qualifications:

  • Bachelor’s degree in communications or a related field such as Journalism, Public Relations, or English; experience may be considered in lieu of degree.
  • 5+ years of experience in strategic communications/corporate communications/crisis communications.
  • 3+ years of project management experience managing communications.

Knowledge Skills and Abilities:

  • Strong strategic communication planning skills, with the ability to develop messaging plans, content approaches and channel strategies that support organizational priorities and business outcomes.
  • Exceptional writing, editing and storytelling skills, including the ability to translate complex information into clear, concise and audience-appropriate communications.
  • Experience creating company announcements, leadership messages, talking points, scripts, presentations, articles and other enterprise and line-of-business communications.
  • Ability to provide consultative communication counsel to business partners on communication strategy, messaging, channel selection and execution planning.
  • Ability to collaborate effectively across functions and build productive working relationships with stakeholders at all organizational levels, including senior leaders.
  • Knowledge of communication analytics, measurement practices and digital tools used to evaluate communication effectiveness, audience engagement and channel performance.
  • Ability to analyze communication data, stakeholder feedback and engagement trends to recommend improvements that strengthen communication outcomes.
  • Proficiency with content management systems, Microsoft PowerPoint and Word, digital publishing platforms and related communication technology.
  • Working knowledge of AI-enabled communication tools and the ability to apply them responsibly to improve content development, planning, efficiency and audience impact.
  • Strong organizational skills, sound judgment and adaptability, with the ability to manage multiple communication priorities, ambiguity and deadlines in a fast-paced environment.

Full time Associates are offered a comprehensive benefits package that includes:

  • Medical, Dental, and Vision plan options
  • Up to 2 weeks Paid parental leave 
  • 401k plan with company match up to 7%
  • 2+ weeks of PTO within your first year
  • Paid company holidays
  • Company provided volunteer opportunities + 1 volunteer day per year
  • Free AAA Membership
  • Continual learning reimbursement up to $5,250 per year
  • And MORE! Check out our Benefits Page for more information

ACA is an equal opportunity employer and complies with all applicable federal, state, and local employment practices laws. At ACA, we are committed to cultivating a welcoming and inclusive workplace of team members with diverse backgrounds and experiences to enable us to meet our goals and support our values while serving our Members and customers.  We strive to attract and retain candidates with a passion for their work and we encourage all qualified individuals to apply.  It is ACA’s policy to employ the best qualified individuals available for all positions. Hiring decisions are based upon ACA’s operating needs, and applicant qualifications including, but not limited to, experience, skills, ability, availability, cooperation, and job performance.

 

Job Category: 

Media - Journalism - Newspaper



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