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Digital Marketing Executive
Location: Birmingham - on-site role
Salary: £30,000 - £35,000 per annum
SF Recruitment are looking for an enthusiastic and passionate individual to join our client as a Digital Marketing Executive. In this role, you will play a pivotal part in developing and implementing marketing strategies to promote their services, achievements, and goals, enhance their brand visibility, and assist in driving business growth. You will work closely with our regional teams across the organisation to create impactful marketing content for various platforms.
Key Responsibilities:
- Plan and create content for various marketing channels, including the website, social media, email marketing, brochures, and other promotional materials.
- Maintain the company's website, including regularly reviewing and updating its content.
- Develop and execute innovative marketing campaigns and initiatives to generate leads, increase brand awareness, and drive engagement.
- Manage and optimise marketing efforts, including SEO, SEM, social media advertising, and email marketing campaigns, to maximise online visibility and lead generation.
- Coordinate and participate in industry events, trade shows, and conferences to showcase our expertise.
- Stay up to date with industry trends, emerging technologies, and best practices in marketing to drive continuous improvement and innovation within the organisation.
- Write quarterly newsletters to keep employees up to date with company news and events.
- Engage and maintain relationships with various ongoing charities and charitable organisations that we work alongside.
Requirements:
- Solid understanding of marketing principles, techniques, and best practices.
- Excellent written and verbal communication skills, with the ability to create compelling content and deliver impactful presentations.
- Proficiency in digital marketing tools and platforms, including SEO, SEM, social media management, and email marketing.
- Creative mindset with the ability to think outside the box and develop innovative marketing campaigns.
- Exceptional organisational and project management skills, with the ability to handle multiple tasks and deadlines simultaneously.
- Team player with excellent interpersonal skills and the ability to collaborate effectively with cross-functional teams.
- Passion for the construction industry and a desire to contribute to the growth and success of the company.
