SEO Content Manager

SEO Content Marketing Manager
Hybrid (3 days in Office)
Esher
£45k to £50k

DXP Talent is working with a market leading business who are hiring for a SEO Content Manager to join the Digital Team.

This is a newly created position and the successful candidate will play a major part in how SEO is optimised and strategised within the business as well as being able to produce engaging and captivating content.

The role is hybrid with 3 days in the office and 2 remote

Role and duties:

• Taking the lead in enhancing digital content visibility by aligning all online materials with best practices for search engine optimisation, aiming to drive consistent organic traffic growth.
• Conducting in-depth keyword discovery and search trend analysis to guide content development strategies that align with audience interests and uncover opportunities for performance improvement.
• Producing engaging, high-quality content for the corporate website, including but not limited to blogs, informational articles, and how-to guides.
• Implementing on-site optimisation techniques within the content management system to support business goals, boost conversion rates, and enhance overall site usability.
• Exploring the intersection of SEO and AI-driven search, optimising digital presence for brand visibility in AI-powered recommendations.

Key responsibilities include:

• Staying informed of updates in search engine algorithms, evolving industry standards, and emerging trends to ensure proactive implementation of necessary adjustments

• Tracking the effectiveness of content using analytics tools and performance metrics.

• Compiling insights and performance data into reports to refine strategies and drive measurable growth.

• Collaborating with the Digital Marketing Manager to improve user experience and conversion optimisation, as well as coordinating with partner agencies to ensure timely project delivery.

• Partnering with the broader digital team to create cross-channel content for platforms like social media and email.

• Assessing competitor strategies, both on and off-site, to benchmark and inform SEO initiatives.

• Ensuring consistency in messaging, tone, and brand representation across all content.

• Providing SEO guidance for external agency collaborations and advising regional marketing teams on localised optimisation approaches

Knowledge and Experience

• 3-5 years SEO experience showcasing best practice and content optimisation.
• SEO tools and keyword research.
• Strong content marketing experience and ability to demonstrate an engaging copywriting portfolio
• Professional and Captivating writing and editing skills.
• CMS Experience (ideally Sitecore) and tools such asGoogle Analytics