As the PR Manager, you will be responsible for developing and executing comprehensive brand communications to elevate the brand across various channels. You will play a key role in shaping the brand's narrative, building brand awareness, and fostering brand loyalty.
Client Details
A leading luxury brand, HQ in London
Description
- Work on and own the brand communications strategy that aligns strongly with the brand identity, values, and objectives.
- Collaborate closely with the Brand, Marketing, Design, and Product teams to ensure consistent messaging and representation across all brand touchpoints.
- Craft brand stories, messages, and content
- Manage all aspects of brand communications campaigns including planning, execution, and evaluation, to maximise brand visibility
- Drive media relations efforts, including developing and nurturing relationships with key media contacts, overseeing press releases, and managing media inquiries.
- Oversee the execution and delivery of engaging brand copy across various platforms, including social media, website, email, marketing, and print materials.
- Monitor and analyse brand performance metrics and market trends to identify opportunities for growth and improvement.
Profile
- Experience owning the brand communications strategy for a luxury fashion and/or lifestyle brand
- Demonstrable press contacts in the luxury space
- Skills in global press management & forecasts/ budgets
- Experience managing consultants and external agencies Management
- Ambassador and partnerships management
- Strong event management
Job Offer
Competitive salary plus package
Generous employee discount
Annual bonus
Hybrid working in London: Monday - Thursday