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I'm currently partnering with a leading global consultancy group to support their search for a talented and strategic PPC Manager to join their expanding digital marketing team based in Manchester!
This is a high-impact role that sits at the heart of the Group's digital performance strategy. The successful candidate will work closely with the Head of PPC & Associate Director of Digital Marketing - taking full ownership of all paid search activity across multiple business units.
This is a fantastic opportunity for an experienced performance marketer to shape and scale a sophisticated paid media function within a fast-paced, global organisation.
You'll be responsible for the strategic planning, hands-on management, and continuous optimisation of PPC campaigns across Google and Microsoft platforms - with a focus on lead generation, efficiency, and innovation.
As a senior member of the digital team, you'll also play a key role in mentoring junior team members and driving best practices across the board.
Want to hear more?
Day-to-Day
- Manage the planning and everyday management of multiple PPC accounts across the Google and Microsoft networks
- Strategic planning across PPC accounts managed within the team
- Continual optimisation through testing to increase account performance
- Producing and presenting reports on PPC activity to internal stakeholders
- Working effectively with the other members of the PPC and digital team to maintain
effective results from all accounts
- Have an overview of activity and results of all paid search activity ensuring that you are adhering to best practice and standards outlined
- Monitoring bid management of campaigns across all PPC networks to identify trends, opportunities and areas of concern
YOU?
- 2+ years experience of managing competitive PPC campaigns and able to display experience of managing large budgets
- Strong knowledge of Excel, Data Studio and Google Analytics with a passion for data analysis and data driven decision making
- The enthusiasm to keep abreast of industry standards, new technologies and the latest approaches in digital marketing with the ability to communicate this throughout the digital team
- Able to develop a long term strategy with hands-on ability to get things done
- Knowledge of multiple biddable media platforms including display advertising, Google and Microsoft ads, social media and remarketing
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