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Location: Northampton Salary: £50,000 - £55,000 + benefitsJob Type: Full-Time, Permanent
Ready to lead marketing for a global, innovation-driven brand?
Are you comfortable in an SME environment, reporting to the MD, managing an in-house marketing team and managing the marketing budget to drive international digital marketing for a product based business? We're looking for a dynamic Marketing Manager to drive growth, inspire a talented team, and take marketing performance to new heights.
Operating in the fast-paced world of professional equipment and solutions, this business supplies game-changing products to businesses across the globe - and they're looking for someone as ambitious as they are. Key Responsibilities:
- Develop and implement multi-channel marketing strategies aligned with business goals
- Manage and optimise the company's digital presence (website, PPC, SEO, email marketing, social media) with an in-house team.
- Help grow international markets through targeting and advertising to international markets particularly across Europe, Canada, Australia, New Zealand.
- Create engaging content including blogs, case studies, videos, and product marketing materials (with the in-house team).
- Plan and execute product launches and promotional campaigns for products.
- Coordinate and attend trade shows, exhibitions, and industry events.
- Work closely with sales and operations teams to align marketing efforts with commercial objectives.
- Analyse campaign performance and report on ROI using tools like Google Analytics, CRM systems, and social media insights.
- Monitor market trends and competitor activity to inform strategy.
You bring:
- Proven experience in a marketing role in a B2B, product-led business.
- Comfortable in an SME environment.
- Experience managing an in-house team of marketeers between 4-10 people.
- Experience with eCommerce websites (WooCommerce) + 3rd party marketplaces like eBay + Amazon.
- Experience with digital marketing to international marketing.
- Experience marketing to multiple audiences internationally.
- Comfortable working both strategically and tactically in a fast-paced environment.
In return you get:
- A key role in a growing, innovative company with global reach
- Autonomy to shape the marketing function and make a real impact
- Collaborative and supportive team environment
- Competitive salary and performance-related bonus
- Flexible working arrangements (office-based with some remote work)
- Opportunities for professional development and growth
