Role: Temporary Senior Content Editor - Sheffield
Salary: £37,583K- £39817K DOE (this will be pro rata and paid on an hourly rate)
Contract length: Minimum 2 months, with a rolling contract month by month
Hours: 37 hours per week Monday- Friday
Position Overview:
Elevation Recruitment are excited to be recruiting for a governing public body.
Reporting to the Digital Engagement Manager this role is key to the development and support of our online offer as a regulator. Focusing primarily on our website, this role will focus on user experience and the end-to-end journey for people to access and use our digital services, which are key to our regulatory remit. Working to the Government Digital Service standards and accessibility requirements as a public sector body, the senior content editor will develop and create user-focused content that both informs and engages with our multiple audiences and stakeholders.
Alongside web content, this role will feed into communications strategies and planning, offering valuable digital insight and advice. They will have a strong eye for brand and design and be able to identify a story to drive our narrative-focused approach. The senior content editor will lead on digital accessibility, and will work closely with the head of equality, diversity and inclusion to embed an approach across the organisation.
Our senior content editor plays an active role to improve our current digital services and to prototype new ones, and embed our corporate narrative to raise standards, enable change and promote confidence.
Responsibilities:
- Provide specialist digital knowledge and skills to develop, test and deliver meaningful website content focused on user experience and informed by insight, evaluation and best practice, ensuring Government Digital Service standards are adhered to.
- Identify specific user needs through workshops with product owners, feedback from users and insight, to identify content gaps and overlaps, and shape and develop content to meet the needs.
- Be the key communications contact with our external web developers, working closely with the web development team across the organisation to ensure the user needs are correctly identified and met.
- Lead on web focused user research to develop the website and its digital services in line with government digital expectations and alongside wider insight and evaluation.
- Scope, commission, write, edit, publish and regularly review the website including copy, visual design and navigation using a content management system (Umbraco).
- Work autonomously to monitor the performance of digital content and feedback insight and best practice knowledge to support the development and implementation of digital strategies.
- Communications lead on internal and external user research and user testing to help understand and improve the way users engage with us digitally, in line with business planning and communications strategies.
- Communications lead on accessibility, ensuring our website and services meet accessibility regulations, our statement is kept up to date, and best practice is shared and encouraged across the organisation.
- Establish and nurture relationships with key internal and external stakeholders as product owners and subject matter experts to assist with the planning, delivery and measurement of third-party engagement.
- Provide regular in-house content and content management system (CMS) training and guidance to teams across the organisation, where needed.
- Work closely across communication specialisms to ensure consistency of messaging across publishing, web, media and social channels.
- Support and deputise for the digital engagement manager and support the wider communications team where necessary, including planning and delivery of content, events and internal communications projects.
- Act as a brand ambassador across the organisation and keep up-to-date with digital best practice through regular continuing professional development and training.
Skills and Qualifications:
- Excellent content and editorial skills that help bring complex issues to life in a human and engaging way, including professional-standard copywriting ability and a strong understanding of design and layout.
- Experience of content management systems (Umbraco preferred), social media channel management and digital design, ideally in a complex, multi-stakeholder environment.
- A good understanding of effective communication planning using audience driven insights and effective evaluation frameworks.
- An understanding of Government Digital Service standards, public sector accessibility requirements, copyright, and data protection.
- An understanding of digital language, including HTML and CSS, experience of working with web developers and an ability to quickly understand digital systems and processes.
- Experience analysing and scrutinising data, understanding trends, identifying risks, articulating potential consequences and testing solutions to keep content flowing to new and existing audiences.
- Experience of user research and testing for web, including best practice, consent, GDPR and data retention.
- Experience of working with online marketing tools (e.g. Google Analytics, social media advertising) and be able to recommend appropriate digital communications routes.
- Experience of designing and delivering programmes of work to tight deadlines, using strong project governance and creative flair to solve problems and tackle challenges.
- Excellent interpersonal, influencing and presentation skills, with a collaborative and solution focused approach to deliver results.
- Experience of designing, developing and producing compelling content with a critical eye and an understanding of visual language. For example, blogging, social networking, podcasts, film and animation, whether in a personal or professional capacity.