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Digital Marketing Coordinator
Our Tamworth based client is looking for a Digital Marketing Coordinator to join their team on a permanent basis.
The Digital Marketing Coordinator will report into the Senior Digital Marketing Executive and sits within a dynamic in-house team responsible for delivering Marketing, Communications, and Design services across the group of companies.
The digital marketing coordinator will play a key role in being responsible for managing the Group's digital marketing content across social media platforms, email campaigns and other digital marketing activities. The role involves creating and implementing engaging content, tracking the performance of digital activity & campaigns, and coordinating with other departments to ensure alignment with product launches, promotions, and brand messaging.
As a Digital Marketing Coordinator, you will need to have/be:
- Experience in a digital marketing role
- Strong knowledge of digital marketing techniques across social media, email marketing, and campaign implementation
- Proven track record of managing social media campaigns end-to-end (Facebook, X, LinkedIn, Instagram, TikTok)
- Excellent organisational and time management skills; able to manage multiple priorities
- Strong written and digital communication skills; able to tailor content for B2B and B2C audiences
- Creative thinker with experience generating engaging digital content
- Self-motivated, proactive, and detail-oriented with an analytical mindset
- Confident and reliable team player, capable of working independently
- Able to perform under pressure and meet tight deadlines
- Proficient in Hootsuite (or similar scheduling tools)
- Skilled in Adobe Creative Suite and Canva
- Experienced in creating Instagram Reels
- Familiar with maintaining brand consistency and messaging across digital channels
- Competent in using email campaign tools
- Basic understanding of SEO and keyword optimisation
- Holds a Digital Marketing or CIM qualification
Details:
- Salary: 30, 000 - 32, 000
- Working Hours: Full Time/40 hours Monday - Friday
- Location: Tamworth (full time on site)
- Duration: Permanent
Role of Digital Marketing Coordinator:
Social Media & Content Creation
- Design and create digital content and artwork using Adobe Suite
- Manage social media channels (Facebook, X, LinkedIn, Instagram, TikTok, YouTube) using scheduling tools
- Plan and create Reels, TikToks, and other ad hoc content
- Maintain and update photo libraries
- Research content ideas and schedule posts/videos
- Support influencer outreach and digital events
- Plan and run social media competitions
- Monitor and respond to social engagement and feedback
- Act as a brand guardian for tone, messaging, and visual consistency
Campaigns & Analytics
- Support and help deliver digital marketing plans around product launches
- Assist with PPC campaigns: planning, creation, monitoring, and adjustments
- Track campaign performance and suggest improvements
- Contribute to digital reporting and campaign reviews
Email Marketing
- Create and design email campaigns (E-shots)
- Liaise with third parties for bookings and content
- Monitor performance and suggest improvements
- Support internal email marketing development
Website & Digital Advertising
- Upload content and marketing materials to websites and portals
- Coordinate with SEO and design teams for content updates
- Assist with third-party advertising research and placement
Collaboration & Support
- Work with Offline Marketing and Comms teams on joint campaigns
- Align digital activity with events, PR, and technical departments
- Track tasks in project management tools
- Research digital trends, competitors, and partnership opportunities
- Assist with ad hoc tasks to support business operations
Benefits of working as a Digital Marketing Coordinator:
- 23 days annual leave + bank holidays
- Option to purchase up to 5 extra days annual leave
- Health Cashback Plan
- Pension Scheme
- Life Assurance
- Free Parking
