Back to search
Job Title: General Manager
Location: West Midlands, UK
Salary: £40,000 to £50,000 per annum DOE
Job Type: Full-Time
Location - Hybrid with an expectation of 4 days in office each week
Experience Required: Minimum five years' operational experience, ideally within education, training, or a services-based SME environment
Job Overview:
We are looking for a commercially focused and detail-oriented General Manager to lead day-to-day operations and support the business through its next growth phase. This is a hands-on leadership role responsible for internal systems, process optimisation, team management, reporting and delivery performance.
You will build and oversee the operational infrastructure that enables consistent learner outcomes, scalable sales processes, and strong internal coordination. You will also play a key role in developing reporting frameworks, monitoring business KPIS and helping ensure performance is managed.
In your first 3-6 months, your focus will be on defining processes, formalising team workflows, and improving the accuracy and consistency of internal reporting, which is still at an early stage. The business is currently transitioning to HubSpot as its CRM, giving you a timely opportunity to help shape operational foundations from the ground up.
This role will initially involve oversight of a small administrative team and a growing internal sales function, with future scope for expanded people management as the company scales.
You will also help facilitate clear feedback loops and information flow between sales and marketing, ensuring campaign performance insights are translated into operational improvements.
There may be future involvement in supporting international growth initiatives, particularly in the Middle East, including coordinating internal readiness for regional service delivery.
This is an ideal opportunity for someone who thrives on bringing structure to fast-moving teams, enjoys building systems and processes from the ground up, and is looking to step into a leadership role with clear progression potential, including the opportunity to grow into a COO role as the company scales.
Key Responsibilities:
Implementation and ongoing optimisation of internal systems, including CRM (Hubspot), LMS and project/task management platforms.
Oversight of day-to-day course delivery operations, including learner onboarding, progression tracking, tutor coordination, exams and certification workflows.
Management of operational and administrative staff, fostering a culture of accountability, clear ownership, and high standards.
Development and documentation of standard operating procedures across sales, learner support, and service delivery.
Setting and monitoring of operational KPIs in coordination with leadership, using clear reporting frameworks to measure progress.
Facilitating information exchange and operational alignment between sales and marketing, ensuring reporting outputs are usable and timely.
Coordination across departments (sales, marketing, learner support) to ensure communication is clear, handovers are efficient and delivery is aligned with business priorities.
Monitoring of operational budgets and cost controls related to delivery, systems and staffing.
Participation in leadership planning, contributing insight to organisational priorities, commercial decisions and growth opportunities.
Supporting business expansion into international markets as needed, including operational planning for regional requirements (e.g. UK and Middle East).
Benefits:
A pivotal leadership role in a growing education and skills business, with scope to shape the operational foundation of the company.
The opportunity to take ownership of process development, team structure, and delivery operations, with autonomy to define how operations scale over time.
A highly collaborative and forward-thinking working culture, committed to improving accessibility and affordability in adult education.
A competitive salary and benefits, with a hybrid working model.
A defined pathway into a senior leadership role, such as Chief Operating Officer, as the business scales.
