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Marketing Analyst

Driver Hire Group Services Ltd
Posted 17 days ago
Location

Bradford, West Yorkshire BD1 2SU, England

Salary

£27,500 - £29,000 per annum

Contract type

Full Time

We’re in search of an enthusiastic and analytical Marketing Analyst to join our team. This dynamic role demands a commercially driven, curious individual motivated by positive business outcomes.

As a Marketing Analyst, you'll collect, analyse, and leverage marketing data to optimize strategies across our product portfolio. You'll collaborate closely with the Marketing team, providing vital support to business units in the UK and Australia, for both B2B and B2C audiences.

Key Responsibilities

  • Collecting and analysing data from various sources
  • Performance tracking and reporting findings
  • Conducting market research to identify industry trends, consumer behaviour, and competitive landscape
  • Analysing customer data to segment and profile the target audience, driving effective marketing activity and drive sales

Ultimately, your contributions will provide vital insights for developing and implementing marketing strategies, contributing to the growth of our central Training business and 100+ Driver Hire offices across the UK and Australia.

Skills and Qualifications

  • Bachelor's degree in Marketing, Business, Statistics, Economics, or related field. Master’s degree is a plus
  • 2 + years of experience in marketing analytics, market research, or a related role
  • Proficiency in data analytics tools and platforms (e.g., Google Analytics, Power BI, Excel)
  • Strong analytical, critical thinking, and problem-solving skills
  • Natural curiosity, a positive, can-do attitude and a desire to innovate
  • Excellent communication and presentation skills, with the ability to translate complex data into actionable insights
  • Detail-oriented with a strong attention to accuracy and quality
  • Knowledge of digital marketing channels

Why to join Driver Hire?

As a Marketing Analyst, you can expect an attractive rewards package including:

  • A competitive salary £27.5-29k p.a.
  • Pension
  • 33 days holiday (including Bank Holidays), plus an extra day off on your birthday
  • Flexible ‘hybrid’ working including both home/remote and office-based working
  • Free office parking
  • Free lunch once a month during company all—hands days
  • Benefits scheme providing you with retail & gym discounts, virtual GP service, & money back for health treatments such as dental, optical & physio for you and any dependent children
  • An optional paid day off every year to volunteer in your local community

Plus, a friendly working environment in a company that is committed to helping you develop your career.

Our staff are important to us, so we regularly benchmark ourselves against our competitors. In our most recent staff survey (December 2023), 98% stated they are ‘proud’ or ‘very proud’ to work for Driver Hire. We have previously ranked 43rd in the UK’s Best Workplaces™ for medium-sized companies.

Due to the location of our head office, this Marketing Analyst role may suit someone living around Leeds, Bradford, Wakefield, York, Huddersfield or Doncaster.

Ready to embark on your journey as a Marketing Analyst with Driver Hire? Apply now!

Please note, we aim to get back to successful candidates within 14 days. If you haven’t heard from us by then, unfortunately, you have been unsuccessful on this occasion.


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