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Hybrid - 3 Days in the office and 2 Days remote
Our client is seeking a proactive and hands-on Paid Media Coordinator to take ownership of their paid search and social campaigns. This role will lead the strategic planning and execution of advertising across Google, Microsoft, and Meta platforms, with potential to explore additional channels over time.
The ideal candidate will bring a strong grasp of campaign management from start to finish, with a particular understanding of the nuances involved in high-consideration, low-frequency purchase journeys. A solid knowledge of incrementality and attribution is essential, along with a results-driven mindset and the ability to adapt in a fast-paced environment.
Company Benefits:
- Company Pension Scheme
- Company Quarterly Events
- Private Medical
Key Responsibilities:
- Take full ownership of paid search campaigns across Google and Microsoft Ads, including keyword, Shopping, Performance Max, and Demand Gen formats.
- Run and optimise paid social campaigns on Meta platforms (Facebook and Instagram).
- Identify and test new paid media opportunities across other platforms where relevant.
- Develop and deliver paid media strategies aligned with broader marketing objectives.
- Continuously refine campaigns to improve performance across the full funnel, driving both awareness and incremental sales.
- Manage budgets effectively, ensuring spending is aligned with campaign goals.
- Forecast, track, and report on performance, using data and analytics to uncover insights and guide improvements.
Experience and Skills Requirements
- A minimum of 2 years’ hands-on experience managing paid search and social campaigns.
- Solid grasp of incrementality and attribution; experience with products involving longer or more complex customer journeys is highly valued.
- Confident user of Google Ads, Microsoft Ads, and Meta Ads platforms.
- Strong analytical mindset, with proven experience in interpreting data and using insights to inform decisions.
- Self-motivated with the ability to work autonomously, while also thriving in a collaborative team environment.
- Must be a car driver.
If you have not been contacted within 5 working days, then unfortunately on this occasion your CV has not been shortlisted.
