Marketing Data Analyst

Are you a results-driven PPC specialist looking for a new challenge in a dynamic and friendly ecommerce business? Take responsibility for creating and delivering impactful PPC campaigns across their five bestselling Amazon brands. Reporting directly to their Head of Advertising, you'll use your analytical and data-driven problem-solving skills to manage and grow their advertising campaigns. This role offers an excellent opportunity to build your digital marketing career in a thriving and fun environment.

They are a vibrant multi-brand ecommerce company based in Carlisle, Cumbria. They're a team of ambitious and friendly individuals. With exciting plans for office relocation and market expansion to Europe and beyond, now is an excellent time to join their growing team.

The role is offered with hybrid working once trained and will require 2 days per week in the office.

Key Responsibilities of the Marketing Data Analyst

• Create and deliver results-driven PPC campaigns.
• Conduct research on keywords, competitor brands, and relevant product targets.
• Adjust bids to optimize, maintain, and exceed agreed ACOS targets.
• Review and adapt advertising strategies.
• Plan and execute seasonal event campaigns.
• Implement, monitor, and report on new product campaign launches in line with agreed requirements and timelines.
• Collate key reports, including product sales rank, product sales performance, keyword performance, negative keyword suggestions, and performance of adverts by type.
• Utilize automation software where appropriate.
• Collaborate with their team to develop and implement strategic project initiatives, communicating deliverables, timelines, and results.

Requirements of the Marketing Data Analyst:

• An analytical, logical, and methodical approach to problem-solving.
• Proven experience in delivering ROI through successful advertising campaigns and data-driven projects either using Marketing data or Commercial data.
• Proactive and data-driven approach with a passion for delivering tangible growth and results.
• Above-average Excel skills.
• Excellent communication skills.

If you're ready to take the next step in your PPC career and work with a dynamic team in a growing company, apply now for the Marketing Data Analyst by applying online attaching your CV.

Join them and help continue to deliver outstanding results in the world of ecommerce!