- Develop and execute a comprehensive marketing plan aligned with business goals
- Manage and oversee all marketing activities, including digital marketing, content creation, branding, website management and lead generation
- Analyse marketing data and utilise insights to optimise campaigns and measure ROI
- Lead, manage and grow your team
- Manage all aspects of the marketing budget, ensuring efficient allocation of resources and ROI
- Stay ahead of industry trends and identify new marketing opportunities for the business
- Collaborate effectively with internal teams to ensure a cohesive brand experience
- A strong understanding of digital marketing channels including SEO, PPC, social media and email marketing
- Experience with using WordPress for web content managementÂ
- Excellent content creation and copywriting skills
- Experience with marketing analytics tools
- A collaborative and results-oriented approach
- The ability to lead and inspire a team