Zachary Daniels is proud to be retained by a purpose-led, FCA-regulated retailer in the search for a senior national sales leader.
The OpportunityWe're seeking an experienced and values-driven Head of Retail Operations to lead the national field sales and capability strategy for a regulated UK retailer. Reporting directly into the Executive Team, this role is critical to the business's mission: delivering meaningful, compliant, and customer-first services at scale.
You will lead a field-based team of Sales Managers and Learning & Development Managers, overseeing performance, training, and culture across a large multi-site estate. You will also work closely with Regional and Divisional Managers to ensure alignment between operational performance and sales capability in every location.
This is a high-impact, highly visible role suited to a commercial operator who thrives in regulated, customer-focused environments someone who knows what it takes to lead in a complex, multi-region operation.
Key Responsibilities
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Lead the national retail sales operation, including structure, performance, and culture transformation
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Directly manage a UK-wide team of Sales Managers and Learning & Development Managers
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Build and deliver scalable onboarding, coaching, and performance development programmes
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Ensure all sales activity is fully FCA compliant, ethical, and customer-focused
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Work in partnership with Regional and Divisional Managers to drive consistent operational and sales excellence across the retail estate
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Analyse sales performance and drive uplift through actionable insight and best-practice scaling
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Collaborate across functions-Operations, Compliance, and Commercial-to deliver aligned execution
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Regularly engage with frontline teams through national site visits and coaching interventions
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Be a cultural leader, bringing energy and purpose to the field while driving performance
What We're Looking ForWe're looking for a dynamic, hands-on commercial leader with experience overseeing large field operations-someone who understands how to lead sales teams in highly regulated sectors and create sustainable growth through people and process.
Essential Experience
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Proven leadership in a large, multi-site environment, operating at national, divisional, or regional level
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Strong background in regulated industries such as financial services, insurance, telecoms, automotive, or regulated retail
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Experience leading and developing field-based sales and L&D teams
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Track record of sales transformation, capability building, and improving conversion at scale
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Working knowledge of FCA regulation, and how to apply it operationally in a retail context
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Demonstrated ability to blend commercial ambition with ethical and customer-first delivery
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Proficiency in CRM systems, digital training platforms, and data-led performance management
Why Join?
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Executive-level influence in a purpose-led, transformation-focused business
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High-impact opportunity to shape culture, capability, and customer outcomes
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Competitive package with bonus, car allowance, and full benefits
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UK-wide remit with meaningful leadership responsibility
Apply Now
BBBH34244