Trade Marketing Manager

I've partnered with a dynamic company group celebrated for their high-design, luxury homeware collections to support their search for a Trade Marketing Manager. This opportunity offers hybrid working, stunning office spaces, and a supportive and inclusive environment. 

Reporting to the Group Commercial & Marketing Director, this role is crucial for developing and executing marketing strategies that enhance brand awareness, drive sales growth, and increase market share within the trade channel. The ideal candidate will bridge the gap between sales and marketing, creating effective trade marketing plans, promotional activities, and merchandising strategies that support key trade partners.

Day-to-day of the role:

• Collaborate with the sales leadership team to gather insights on customer needs and identify opportunities to develop impactful marketing toolkits that drive sales engagement.
• Develop and implement trade marketing strategies to support brand development, product launches, seasonal promotions, and ongoing sales initiatives.
• Design and execute in-store merchandising and POS materials to enhance brand visibility and product appeal within trade partners (online & in-stores).
• Partner with sales to create targeted promotional plans and toolkits that align with business objectives and customer requirements.
• Manage budgets and track ROI for promotional activities, ensuring cost-effective execution.
• Analyse market and competitor data to identify growth opportunities and inform strategic decision-making.
• Coordinate with the brand, creative, and digital marketing team to drive online-to-offline conversion and integrate trade marketing efforts into broader marketing campaigns.
• Lead and manage a small team, operating within the wider Marketing and Commercial matrix team.

Required Skills & Qualifications:

• Bachelor’s degree in Marketing, Business, or a related field.
• 3-5 years of trade marketing experience, preferably within the luxury home fixtures/furniture or home improvement sector.
• Proven track record of developing and executing trade marketing strategies that drive sales growth.
• Strong analytical skills with the ability to interpret data and provide actionable insights.
• Excellent communication and presentation skills, with the ability to influence key stakeholders.
• Experience in collaborating with sales teams to develop targeted marketing initiatives and toolkits.
• Strong project management skills with the ability to manage multiple projects simultaneously.
• Proficiency in digital marketing, CRM systems, and data analysis tools.
• Creative mindset with a strong understanding of consumer behaviour and retail dynamics.

Benefits

• Life Assurance: 4x salary
• Pension contribution
• Annual Leave: 25 days + bank holidays (33 total). Holiday Flexibility: Buy/sell up to 5 days
• Enhanced maternity, paternity & adoption leave
• GP24: 24/7 virtual GP access
• Benenden Health (approx. £16/month)
• Employee Assistance Programme (24/7)
• Financial Wellbeing service & personal coach
• Hybrid working
• Modern offices with barista coffee
• Discounted Arriva Bus & Doubletree Gym (Dartford)
• Quarterly & annual ‘Gem’ awards
• Quarterly team nights out
• Two fully funded company celebrations (summer & Christmas)
• 10-year service: Rolex
• 20-year service: 5 extra days leave
• EBITDA-linked bonus
• 50% off RRP for friends & family
• Additional 20% off RRP for employees

Apply now for immediate consideration!!